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eBay Kicks Off Inaugural ‘Pre-Loved’ Fashion Week

eBay
eBay Kicks Off Inaugural 'Pre-Loved' Fashion Week

eBay is kicking off what it’s calling Fashion Week for “pre-loved” goods on Thursday, September 5th. Shoppers can watch the “eBay Endless Runway” on the eBay app through its eBay Live live-shopping platform. Fashion is one of eBay’s so-called focus categories where it has invested heavily in recent years.

Shoppers can tune in to watch the New York eBay Endless Runway on September 5, 2024, at 12 pm ET exclusively on eBay Live. The daily drops of additional pre-owned pieces will be released every day of NYFW at 6 PM ET beginning September 5 through 11 at ebay.com/pre-lovedfashionweek

On September 12th at 6 pm BST, shoppers can tune in to watch the London eBay Endless Runway. The daily drops of additional pre-owned pieces will be released every day of London Fashion Week beginning September 12 through 17 at ebay.co.uk.

eBay is holding Pre-Loved Fashion Week in New York and London in partnership with the Council of Fashion Designers of America and the British Fashion Council. The shows precede the SS2025 Official New York and London Fashion Week schedules, followed by daily drops on eBay.

In its announcement, eBay shared the following statistics:

“Nearly $50 billion (roughly £40 billion) worth of secondhand luxury products were sold worldwide in 20231, fueled by younger consumers looking for accessible entry points into the traditionally exclusive luxury market. On eBay, pre-loved and refurbished makes up 40% of eBay’s gross merchandise volume, and in June 2024, global eBay users searched for “vintage” over 1000 times a minute, on average.”

Shoppers can follow eBay on Instagram and Twitter to keep up with news about the eBay Pre-Loved Fashion Week events.

Written by 

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.