1.0EcommerceByteshttps://www.ecommercebytes.comIna Steinerhttps://www.ecommercebytes.com/author/ina-steiner/rich600338<blockquote class="wp-embedded-content" data-secret="DW9ABYFWiI"><a href="https://www.ecommercebytes.com/2014/09/30/ebay-resurrects-cashback-keep-shoppers-coming-back/">eBay Resurrects Cashback to Keep Shoppers Coming Back</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.ecommercebytes.com/2014/09/30/ebay-resurrects-cashback-keep-shoppers-coming-back/embed/#?secret=DW9ABYFWiI" width="600" height="338" title="“eBay Resurrects Cashback to Keep Shoppers Coming Back” — EcommerceBytes" data-secret="DW9ABYFWiI" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); /* ]]> */ </script> eBay suspended cashback campaigns in 2011 in order to evaluate the program. This year they’re back on a limited basis. Interestingly eBay scaled back its own eBay Bucks loyalty program as of January 1, 2014. We checked in with eBay to find out how important the cashback marketing strategy is in attracting shoppers and to find out […]