eBay Sellers Can Offer Store Pickup in UK
By Ina Steiner
eBay is testing a store-pickup service in the UK in which shoppers will be able to pick up their eBay orders from brick-and-mortar stores that participate in the program. In addition, eBay will let sellers who don't have stores participate in the program through a partnership with Argos, a leading general merchandise retailer. eBay also announced it would be rolling out its eBay Now delivery service in London next year.
eBay Click & Collect will be available in the fourth quarter to all large merchants who have capabilities that allow customers to pick up in stores. For merchants who don't have stores, they will be able to offer delivery through Argos stores throughout the country as part of the test program.
Over the coming months, at least 50 eBay sellers will participate in the pilot, enabling selected merchandise to be available for collection from 150 of Argos' 735 stores nationally. eBay items that can be collected at Argos will be flagged in eBay search results and view item pages. "Customers will purchase the item from an eBay seller, on eBay, and collect from a convenient Argos store."
In a FAQ section, eBay UK answered the question, "How were sellers selected?" with the response, "The trial will launch with selected sellers with a live interest in Click & Collect."
According to the announcement, the process will be easy for sellers both small and large. "The order will be received in the same way as any other on eBay, the item will be packaged and collected. The buyer will be notified when it is ready for collection from their nominated Argos store."
The test will go live in the fourth quarter, "ahead of the Christmas shopping period," eBay announced.
In a presentation announcing the program in London, eBay Marketplaces President Devin Wenig said, "Together with Argos, eBay is proud to launch a game-changing service that will give smaller eBay merchants a high street presence."
Wenig also announced its eBay Now service would be coming to Europe, starting with London next year. And he hinted of more things to come: "Later this year, we'll begin to roll out an even bigger set of changes related to social interaction, personalization and curation," he said.
More information is available on the eBay UK website.
About the author:
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to firstname.lastname@example.org.
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