EcommerceBytes-NewsFlash, Number 2544 - May 17, 2011     3 of 3

eBay Motors Launches iPhone App for Car Shoppers

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eBay launched a new iPhone App called eBay Motors iPhone app. The application offers a tailored mobile shopping experience that allows shoppers to bid on or buy items on eBay Motors.

The free eBay Motors iPhone app features "My Garage," which allows shoppers to add vehicles from their collection or dream cars to the app. Users can scan any Vehicle Identification Number (VIN) to automatically add car details including year, make and model to My Garage. From My Garage, car owners can easily shop eBay Motors inventory to find matching parts and accessories for their specific vehicles in My Garage.

"Motors purchases are already very popular on the main eBay Mobile apps with 90,000 parts and accessories and 2,000 cars purchased per week globally," according to Steve Yankovich, eBay Vice President of Mobile, in a press release.

eBay also released the following statistics about mobile shopping in 2011:

  • Globally, the total amount of vehicles sold via mobile in the first quarter of 2011 increased more than 160% compared to first quarter of 2010.
  • Globally, the total number of parts and accessories sold in the first quarter of 2011 was nearly 250% higher than the first quarter of 2010.
  • In the U.S., sales of vehicles in the first quarter of 2011 were 110% higher than sales in the first quarter of 2010.
  • A $369,000 Porsche Carrera GT was the most expensive car sold.
  • California, Florida, Texas, New York and Pennsylvania are the top states for car purchases.

For more information about the eBay Motors iPhone app, visit Mobile.ebay.com/motors.

About the author:

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.

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