eBay is highlighting listings with "competitive prices" on shoppers' search results, the marketplace announced on Monday.
"We are launching this feature on certain products that are high in demand, based on sales history, impressions, and engagement," it said of the "Great Price" badge. Based on the advice eBay offered to sellers, it appears it applies more to commodity goods than unique items.
The new badge is designed to send more buyers to "trusted" sellers, which according to its criteria are those who attain Above Standard or Top Rated seller status.
According to the announcement, the appearance or placement of Great Price badge on listings will depend on a variety of factors, including, but not limited to:
- Listings from sellers that meet Above Standard or Top Rated seller status
- Listings with condition new and matched to a product in our catalog
- Competitively priced across similar listings on eBay
- Item's price and shipping cost, listing format, terms of service, history, and relevance to the user query
- Buyer's Search terms, browsing site
"Great Price is not a paid feature and the placement of listings in search results remains subject to Best Match factors," according to eBay. "Promoted Listings remains a separate program."
You can find the full post on the eBay Announcement Board
- let us know what you think of eBay's focus on price and seller qualifications.