| Thu Mar 1 2018 11:38:02 |
eBay Launches New Shop with Dollar Store Vibe
By: Ina Steiner
|
Sponsored Link
|
 eBay has long eschewed its reputation as a flea market, so it may seem strange to see its new "dollar store" marketing tactic. Today it launched a shop called " Under $10," calling it a new destination offering a wide variety of $10 and under items in hundreds of categories with free shipping, no bidding required.
Remarkably, it comes the same week it launched its Spring Seller Update in which it announced new policies pressuring sellers to offer free returns and fast and free shipping options.
eBay also announced this week more details about its plans to move to a product-based shopping experience, which rewards low pricing.
The pressure on margins has never been greater for sellers on eBay. Let us know what you think of eBay's new Under $10 shopping destination and what message it sends to buyers. |
|
|