|Wed Dec 12 2018 14:25:09|
Analyst Sees More Stagnant Growth Ahead for eBay
By: Ina Steiner
A Wall Street analyst sees more stagnant growth ahead for eBay. CNBC reports that Morgan Stanley analyst Brian Nowak downgraded the stock over concerns of low growth in the coming year.
But it isn't shareholders' teeth-gnashing that concerns us - rather, how this will impact readers. Low growth in Gross Merchandise Volume (GMV) means the pie isn't growing for eBay sellers.
Nowak said he now expects eBay to grow "low to mid single digits in 2019," according to the CNBC report.
As we've previously reported, eBay CEO Devin Wenig is trying to milk sellers as a way to boost revenue. Specifically, the "nascent earnings opportunities" of managed payments and advertising, as Nowak called them.
The article's kill shot: "Morgan Stanley sees eBay's domestic gross merchandise value growing between 0 and 1 percent in the first half of 2019 and just 2 percent for the whole year."
Read the full article on CNBC
, and let us know if you see any actions eBay is taking to boost sales growth that could revive the marketplace. What's a seller to do?