Ina Steiner EcommerceBytes Blog
News and insight focusing on ecommerce.
by Ina Steiner, Editor of EcommerceBytes.com
Wed Nov 28 2018 01:01:55

eBay Tempts Cyber Week Shoppers with Bucks Promo

By: Ina Steiner

Sponsored Link

Is eBay delivering buyers to its army of sellers during Thanksgiving weekend and Cyber week? eBay kicked off an eBay Bucks promotion on Tuesday to try and boost sales during what should be a busy period for sellers. Invited members can receive 10% in eBay Bucks on qualifying items of $25 or more when buying with the latest version of the eBay mobile app.

We noted a similar promotion in September, but with this latest sale, eBay will also provide members of its loyalty program 8% in eBay Bucks on every qualifying item of $25 or more if they choose not to purchase through the eBay app.

This latest invitation-only promotion kicked off on Tuesday (November 27) and ends today (November 28, 2018).

Rewards are capped at $100 per transaction (and $500 per Earn Period). Be sure to see both the promotion details and the eBay Bucks Terms & Conditions. Buyers must first activate the offer.

While eBay may have been planning to run the promotion as part of its holiday marketing, some skeptics thought it may have been launched in desperation. A reader who sent us the promotion wrote, "The day after Cyber Monday and eBay's selectively giving out Bonus Ebucks. I guess the sales must have been pretty poor. I sure know mine were."

And on the eBay boards (where some sellers were also complaining of poor sales), a member mentioned the eBay Bucks promotion and wrote, "I'm guessing sales were not up to par these past few days."

The invitation reads in part, "Go Get 'Em. Shop your watch list. Bank more Bucks."

How were your Thanksgiving-weekend sales, and how is Cyber week going? And what do you think of eBay's marketing initiatives?



Comments (24) | Leave Comment | Permalink

Readers Comments

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

This user has validated their user name. by: toolguy

Wed Nov 28 02:07:56 2018

I NEVER buy with my eBay app.

I only buy using my desktop. . . .

I guess I'll look elsewhere for sales & bargains!

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: angryllama This user has validated their user name.

Wed Nov 28 03:15:38 2018

Cyber  Monday?   When IS Cyber Monday?  It certainly wasn't Monday, November 26th.  Certainly not in MY WORLD.

Ebay Brain Trust has SMASHED their Already THEIR BROKEN TOY sometime is this past 2 months sooooo much MORE badly that with 1,600 GTC listings up on eBay my own sales have plunged fully 50 percent in $ terms AND in number of Sales, too.

I can practically pin-point the DAY it happened as it was right after a 3-Day weekend when had 21 outgoing packages to mail out the first BUSINESS DAY for the USPS after that 3-day weekend. What followed was the deafening SILENCE of a thousand CRICKETS under my bed NOT Chirping.

Who the HAIL is benefitting from SO MANY of eBay's Active Sellers getting Kicked To The Curb?   Seriously.  WHO?

By the way.   My SALES that have been HALF of my previous sales were for ESSENTIALLY the same mix of items as to COST,  Number of MONTHS up on eBay, and Charged Postage vs. my VERY few "free shipping" listings.  

Not just venting here.   I've come to think that eBay has been COOKING THE BOOKS as to their  PUBLIC statements and  SEC filings. There is GOOD NEWS hiding that suggestion.  What Good News?   The Good News in that is that not only will the eBay C-Level fools get thrown out on their ear, but it raises the likelihood of them seeing $-Millions in Clawbacks and perhaps even Jail Time.

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: sasikat9 This user has validated their user name.

Wed Nov 28 07:39:15 2018

Our sales are down about 20 per cent but we attribute it to our closing of 3 of our anchor stores in the past two months. Items were sold at a couple of garage sales and flea markets. Thus our selection is down about 60 per cent and we it gets down to filling up the garbage can sometime in the next six months we are done, finished, through. Our last anchor store will close and we will be giving greedbay the finger.

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: b86fiero This user has validated their user name.

Wed Nov 28 09:52:09 2018

I have to think a 15% off site wide promotion - usable with desktop or mobile - would have generated a lot more excitement among multi-purchase buyers and put some green in seller's stockings.

Perhaps eBay will throw everybody a cookie before the holiday shopping season is over.  Or just deliver limps of coal to all.  

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: b86fiero This user has validated their user name.

Wed Nov 28 09:52:56 2018

Oooops - that should be lumps of coal.

Dang auto-fill wizardry!

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: indomama This user has validated their user name.

Wed Nov 28 11:12:18 2018

I sell a mixture of art, home decor and handicrafts, and collectables, about 1000 listings, all gtc. My eBay sales are up 50% from a month ago, but down 27% YTD. My eBay sales have picked up (as the eBay rep likes to point out) but are nowhere near where they should be this time of the year (which the eBay rep likes to ignore) ....Sad

Website has made up for the downward spiral in sales thankfully....I will keep on learning and improving my website until eBay's demise.  

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

This user has validated their user name. by: CanBrit

Wed Nov 28 11:43:27 2018

I'm personally feeling very special. In four days I sold 1 porcelain striker box for $12. Since I found it for .99 not a bad profit.

But last year, same time, I sold $5000 worth of jewelry. Hmmmm

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

This user has validated their user name. by: CanBrit

Wed Nov 28 12:02:10 2018

Well, given that my three accounts received this promo, I'm guessing it's being sent to everyone.

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: papergoy This user has validated their user name.

Wed Nov 28 12:19:45 2018

Cyber Monday was my worst day in a month.  Yesterday bounced back to be an average day.  It was a joke on Monday, and as everyone knows who reads what I post, I'm generally pro-eBay as my sales year-on-year are up.  Not in this instance- they were horrible.

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

This user has validated their user name. by: CanBrit

Wed Nov 28 13:12:20 2018

@papergoy

I am sorry for that. Somehow your not being affected gave hope.

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: industrystones This user has validated their user name.

Wed Nov 28 13:50:08 2018

@b86fiero
"NO". I believe when speaking of Ebay colloquially,  The proper word would be LIMP.
You stand correct.

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: NoMoreEbay This user has validated their user name.

Wed Nov 28 14:04:51 2018

I'm thrilled. Picked up a watcher this week!

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

This user has validated their user name. by: CanBrit

Wed Nov 28 16:23:59 2018

Promo's or no promo's. Doesn't matter. You have to make money to buy and it's not happening.

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

This user has validated their user name. by: RKTOYS

Wed Nov 28 17:35:57 2018

No sales since November 18th.  Can't say the live show on the 25th did me any favors either though.  When I was shopping around, there was nothing going on in toys until Monday.  It's always crazy how much stuff Walmart sits on, refusing to stock stores or offer online, only to dump it at fire sale prices around this time of year.

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: comments This user has validated their user name.

Wed Nov 28 22:20:26 2018

I have been extremely pleased to see my seller fees being used to finance promotions that increase sales. There are a few things ebay could be doing better but this is a very nice start.

In this case I have to give credit where it is due. Promos, coupons, and reversals of changes to view sellers other items and markdown manager 14 day things have helped to get me out of a major slump. Hats off to management for recognizing and innovating. Anxious to get my hands on the send watchers an offer feature too.

Now all thats left is to stop blaming me for my "snad" buyers remorse comment returns and I will be over the moon. So far 100% of my SNAD returns are buyers remorse "wrong color" "didn't like it" comments. I don't care who I am compared against it isn't fair to blame me for doing nothing wrong, forcing me to block buyers who don't understand what they did wrong. But I can't let them do it again can I?

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: ZZ This user has validated their user name.

Thu Nov 29 00:28:12 2018

Makes sense to me that Cyber Monday was a bust for my listings. To get looked at on such a day I could have doubled my prices and run a 50% off sale.   Instead of phoney sales I simply cut prices 5% every month when I relist what hasn't sold. I'm starting to wonder about this strategy knowing that eBay doesn't even display what they call stale listings. I have been watching a couple sellers who sell similar items as myself and lately they have been getting sales at prices higher than what I have listed for the exact same items, while mine just sit there unnoticed.

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

This user has validated their user name. by: Rexford

Thu Nov 29 06:30:38 2018

One of the most interesting things that I observe about some of the comments above is that some of the folks who used to boast about their robust sales while other sellers suffered poor sales are now complaining about poor sales.  Those same posters used to say that the sellers suffering poor sales "must be doing something wrong" or "must be selling the wrong items".

A few weeks ago I stated that, at least on my account, that I have experienced what I consider to be extreme throttling by eBay during the Christmas holidays.  I have seen it for at least three years and it appears to be happening again this year.   Each year in January sales return to "normal", if you can call anything on eBay normal these days.  "Normal" sales on eBay have become quite pitiful.  As for seasonal throttling, nothing eBay does surprises me.

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: b86fiero This user has validated their user name.

Thu Nov 29 10:26:23 2018

Over dinner with several friends last night the subject of online shopping and great deals came up.  One of the guys actually felt quite offended by eBay offering the Bucks promo to only those who used the mobile app.  He is an older gentleman who does not have an i-phone.  He does his eBay buying via his desktop computer.  He shops eBay throughout the year for necessities and occasional birthday gifts.  He uses any Bucks accumulated before they expire to purchase and stockpile items he intends to give as Christmas gifts. He used words like ''discriminated against because I can't afford an i-phone'' and ''only the chosen special ones get these incentives.''  He feels eBay ignores senior citizens and the money they have spent on the site over the years.

By the time he was done speaking - in a quiet voice, not ranting - the rest of the group agreed they would not be shopping on eBay and were busy trying to convince me to close my eBay stores.

Funny how one person can affect the opinions and actions of others.

       

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: ebayout This user has validated their user name.

Thu Nov 29 13:41:44 2018

Personally, selling on ebay has now reached approach/avoidance status, to say nothing of a conundrum.
I want the money, but the thought of sharing it with C-Level jerks is gut wrenching.
I can't be the only one.

Perminate Link for eBay Tempts Cyber Week Shoppers with Bucks Promo   eBay Tempts Cyber Week Shoppers with Bucks Promo

by: Whatever This user has validated their user name.

Thu Nov 29 14:03:23 2018

B - I think "discrimination" is the biggest mistake ebay has made all these years.

My sales were virtually -0- zip nada the entire weekend. Ebay virtually cut me off at the knees - simply speeding up the input on my own website - nothing left to do - the crying is all over. eBay is so obsessed with ruining all small seller business - seems like they have accomplished it quite nicely.

And just think the biggest recession is coming this next year - better dump your stuff now and try to stack your money.

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