eBay wonders why sellers get so frustrated - it just made another change that cost sellers their investment in time and energy. Those who followed its advice and created curated Pinterest-style galleries called Collections are learning that eBay is no longer displaying them. While users can still view their own collections, eBay is killing the feature as a social tool or promotional feature.
eBay is sending users the following email titled "How your collections are displayed is changing":
We noticed that you've created several collections and want to let you know about changes to how collections are displayed.
Starting this month, your collections will no longer be displayed on eBay's Homepage, Browse pages, or similar shopping pages as curated, social, or promotional material.
You can still create, view, and manage your collections, and if you've been using collections as an extension of your watch list, don't worry! We'll be studying how customers are using collections and plan to incorporate them into watch lists, allowing you to create your own private shopping list.
Discover features that can deliver an even better eBay experience.
- If you've used collections to inspire your shopping, check out our new Editor's Picks, which help you discover curated items from across eBay.
- If you're a seller who has used collections to promote your inventory, check out Promotions Manager, which can more effectively drive customers to your listings - available in Seller Hub.
As always, thank you for using eBay.
eBay's Devin Wenig announced the feature in 2013 to much fanfare along with news that the company would expand its eBay Now local delivery service, which went the way of the dodo bird.
"The world is changing, with the lines between online and offline commerce blurring and the expectations of buyers and sellers rising rapidly," Devin Wenig said in the announcement of Collections 4 years ago. "With eBay's latest steps, we are bringing together the best of what people need from a shopping experience - speed and convenience - with things people love about shopping, like discovery and inspiration."
We can imagine sellers are irked to learn of the demise of Collections as a promotional tool that eBay said could "attract eager buyers who can purchase items right from your collections." In its email, eBay recommends sellers use the Promotions Manager to drive customers to their listings - but that requires sellers to lower their prices.
We're not sure what buyers think of losing the social tool meant to showcase their style. One user pointed out, "You would think they'd actually "announce" this, not just rely on sending emails."