Ina Steiner EcommerceBytes Blog
News and insight focusing on ecommerce.
by Ina Steiner, Editor of EcommerceBytes.com
Tue Nov 29 2016 17:10:43

eBay Opens Creepy Popup Store in London

By: Ina Steiner

Sponsored Link

Would you submit to "intelligent bio-analytic technology and facial coding" as you shop - or ever, aside from a medical environment perhaps? 

In an article titled, "eBay to open world's first "emotion-powered" pop-up," Event Magazine describes how eBay is using technology to create a "next-generation shopping environment." Visitors to the eBay popup store will "browse a selection of items from eBay's giving page, and will discover which items they emotionally connect with the most."

It's the kind of project one expected when eBay owned its enterprise division - remember the "window shopping" experience it created where it placed touchscreens in store windows?

But eBay's project goes beyond convenience to downright creepy. Given most smartphones and tablets have face-facing cameras built-in to them, the idea that such mood-reading technology exists is disturbing. (Display ice cream ads to visitors feeling sad?!)

Do you think buzz generated by the latest project will result in increased traffic to eBay's UK marketplace? Where would you invest eBay's marketing dollars - or would you put those dollars into other areas?




Comments (15) | Leave Comment | Permalink

Readers Comments

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

by: FeelingFroggy This user has validated their user name.

Tue Nov 29 18:03:30 2016

Ebay should subject ALL of their employees to this before turning it loose on the public.

Their employees would make good subjects as they aren't good for anything else.

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

This user has validated their user name. by: Rexford

Tue Nov 29 20:56:41 2016

About five years ok I was walking down a side street in Central London, not too far from Oxford Street, but in Soho. I came across an eBay pop-up store.  I think it was a Christmas boutique. It was deserted.  I am in London about six times per year, and on my next visit, which was in January, it was gone.

Anytime I think of eBay being on the cutting edge of technology, or even having the least bit vision, I have a good laugh.

Mood technology.  If eBay is taking on this initiative it will be about as technological as a 70s mood ring. I'm picturing Wenig playing the part of Simon Barsinister and his weather machine screaming "GO SNOW"!!!

Every view months or so eBay have to attempt to wow Wall Street.

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

This user has validated their user name. by: iheartjacksparrow

Tue Nov 29 21:09:38 2016

This just sounds like another way for eBay to declare that they know better than the shopper as to what the shopper really wants to buy.

As for where to invest eBay's marketing dollars, they should spend where the eyeballs are. I don't keep up with the social media trends, but can they put ads on Instagram or Snapchat, or whatever is "trending"? Or commercials on television where you know people will be watching, like the Star Wars marathon that was recently on one of the cable channels. (On Sunday during an X-Files marathon on Chiller I was seeing ads for Mercari at every commercial break.)  

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

by: pace306 This user has validated their user name.

Tue Nov 29 22:29:04 2016

eBay already has the technology to make itself grows - it just prefers to hate sellers and rip them off then JUST SHOW THEIR LISTINGS.

For the love of GOD, just act like normal people, stop playing stupid games - this is a box moving business.

You reward the accounts that have good records, happy customers and attract lots of buyers - like the sellers here.

You dump all the bad accounts, the bad buyers, the thieves etc

why is this so hard?

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

This user has validated their user name. by: Rexford

Wed Nov 30 06:44:54 2016

pace306 states "why is this so hard?"

Because they don't know the first thing about the acronym KISS---Keep It Simple Stupid.  And as it also relates to eBay management, a lot of "low ecommerce IQ" and zero customer relationship ability.

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

by: Snapped This user has validated their user name.

Wed Nov 30 10:04:35 2016

Heyyyy eBay!

Here's something techonologically ''innovative'' you haven't seemed to think of yet, guaranteed to 'wow' the street by actually giving (ahem) 'your' customers something they'll come back for:

Avoid blowing your ill-gotten megabucks on flash and thunder like undisciplined kids with a bucketful of quarters turned loose at the video arcade, and devise a search return algorithm that actually returns results matching what the buyer SAYS they came to seek.  

Assumng of course, there's still a seller left offering it these days.  

And if not, you can always show them the door.  You're pretty good at that already.

Game Over.

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

This user has validated their user name. by: Ming the Merciless

Wed Nov 30 15:54:10 2016

Who is ebafia management dreams these lunatic schemes up?

What a monumental waste of time amd money.

Clearly ebafia has far too many employees. Terminate 2/3rds of them starting wth Brian Burke and Griff and focus the remainder on the nuts and bolts of creating a positive selling environment for good, honest sellers.

Eliminate the bad buyers -- and ebafia knows exactly who they are -- to re attract some of your venue departed sellers, restore the mutual feedback which made ebafia far more trustworthy and FUNCTIONAL venue, reduce exorbitant fees, and stop interfering with our businesses!

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

by: TomH This user has validated their user name.

Wed Nov 30 18:45:45 2016

More waste of money.  What they could do with the money?

*Fix search to actually bring up what is searched for.

*Bring to each country/area their own customer service -- US? US customer service reps in the US. Same for the UK, Germany and so forth.

*Stop taking a commission on delivery services. Amazon also.
I.e., you (eBay & Amazon)provide nothing in the delivery process therefore you should get nothing. (for Amazon I'm obviously not speaking of FBA)

*Fix Search

*Fix Search

*Try to remember and adhere to the fact that you are only a listing computer program/platform and not my daddy. Get the hell out of my business.

*Fix Search

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

This user has validated their user name. by: Rexford

Thu Dec 1 06:35:32 2016

Someone please etch the comments made by Ming and TomH into stone, package it and hand deliver it to Wenig's desk. It is so simple but eBay management just don't seem to or want to grasp it.

I would add "get rid of any of the consultants advising eBay". Over the years eBay have and still are taking a lot of bad advice from consultants. eBay management are not visionary enough to come up with great ideas and my guess that these hair brain schemes are coming from somewhere outside the company.  

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

by: Flying Childers This user has validated their user name.

Thu Dec 1 08:46:29 2016

Another expensive bad idea.
Just do what any big successful company does and advertise on prime time US cable tv.  What's so hard about that??

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

This user has validated their user name. by: Don Wagner

Thu Dec 1 09:29:31 2016

I try not to be cynical, however; the money would be MUCH better spent fixing the basic broken stuff - but as an ex Information Technology Manager, can tell you that is NOT what the stockholders will ever hear. At least hey didn't claim 'We listened to you ...' - Hah!

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

This user has validated their user name. by: Ming the Merciless

Thu Dec 1 15:36:44 2016

I've said it many times long ago on this blog, but it bears repeating I think. The crux of the problem is that ebafia management does not and apparently can not think long term.

Their thinking -- or what passes for thinking at ebafia -- is to devise underhanded and secretive schemes they can impose on sellers to increase quarterly revenues and fool Wall Street into parroting there is actual growth when THERE IS NONE.

After all, this poverty stricken management team needs to cash in stock options every so often, and they want to milk every last dime before the last cow dies.

The only way ebafia will survive and possibly thrive again is for The Devil to disrupt The Ho's disruption and listen to and implement the recommendations they're undoubtedly reading here.

Today's MBA sociopath driven corporations don't seem to understand that their FIRST fiduciary responsibility is the long survival of their corporation EVEN IF THAT MEANS NOT MEETING WALL STREET'S ARTIFICIAL EXPECTATIONS FOR A FEW QUARTERS while the company is being rebuilt.

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

by: Linda This user has validated their user name.

Thu Dec 1 18:39:14 2016

I really, really agree with iheartjacksparrow!!! Put the ads where 99.9999999% of peoples eyeballs are. Get some real advertising done, major media, radio - anything to bump up sales. Amazon is on my TV all the time and people are FORGETTING eBay even exists!

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

This user has validated their user name. by: IDKwhoIare

Sat Dec 3 11:36:49 2016

''Given most smartphones and tablets have face-facing cameras built-in to them, the idea that such mood-reading technology exists is disturbing.'' - Ina

It would be a short jump from facial recognition software to facial expression recognition software.  I am sure it has been in use somewhere for some time, because we all know eBay is not capable of true innovation or invention. I cover the camera on my laptop and I guess I would have to do it on the phone if I used it for shopping.

'Creepy' advertising styles have been around for as long as there are buyers of anything.  This one is just another means to exploit people with the old stand-by, Subliminal Seduction, which is prevalent in our society.  The last one I noticed is in the Wendy's logo.  Look at her necklace and the ruffled blouse collar - you will see the word 'MOM' in it (the pendant is the 'O').  Every once in a while someone does some story about subliminal seduction and everyone goes ''OMG'' and then the attention is over.  

As for eBay bots - read the face, determine the mood, then slip in some photos at FTL speed that would appeal and then lead them to the store that sells it in their venue.  Geeze.  I would be worried except this is eBay...home of the incompetent bot programmers, and I seriously doubt the bot would fare any better at actually finding whatever the person 'needs' in that hot mess than anyone could - IF it didn't freeze and glitch all over the place trying to actually determine what the person needed with whatever kindergarten parameters were programmed into it.

Perminate Link for eBay Opens Creepy Popup Store in London   eBay Opens Creepy Popup Store in London

by: Randy This user has validated their user name.

Sat Dec 3 21:31:39 2016

I smile at things I wouldn't normally smile at...like when women show me pics of their ugly babies! lol



Login is required to post comments.
To sign in to leave a comment using your AB Verify User Name, fill in the form below. If you have not yet signed up for AB Verify, or if you'd like more information, go to the Registration Page
.

Login for AB Verify
Be sure and use your email address and password to log in.

 
Email:
Password:
 
 Forgot Your Password?
 Even though you are signed in with the AuctionBytes Blog, you will have to sign in to the EcommerceBytes blog. But you can sign in with your existing AB Verify info.