Ina Steiner EcommerceBytes Blog
News and insight focusing on ecommerce.
by Ina Steiner, Editor of EcommerceBytes.com
Thu June 20 2013 21:41:13

Will Cassini's Arrival Save eBay Search?

By: Ina Steiner

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To say eBay has been dissatisfied with its search engine would be a vast understatement - top executives have made no secret of the fact and have been eagerly awaiting a new search platform, dubbed Cassini, for some years.

eBay began testing its new Cassini search platform on live listings in December, and a "small fraction" of users are still getting Cassini by default in live-listings search, according to eBay Vice President Hugh Williams. One of Cassini's major features is its ability to search descriptions, something some sellers fear could have unintended consequences.

Cassini is scheduled to roll out fully in North America by the end of this year, and internationally "by 2014," putting it more than a year behind schedule. In an interview 2 years ago, Williams had told The Register Cassini would roll out fully in 2012.

There's a lot of misinformation about eBay's "next generation" search platform - some sellers believe eBay has already launched it fully on the site and have been blaming it for low traffic to their listings.

In fact, there are many threads on eBay discussion boards written by sellers about falling traffic and sales, and we hear the same from readers. Yesterday a reader wrote to say her sales had tanked in one particular category, despite being a Top Rated seller with near perfect DSRs and offering free shipping, one-day handling and 14-day return policy.

Another seller wrote about a thread on the eBay UK boards started in April that talked about a drop-off in sales where sellers continue to discuss the problem. In fact today an eBay moderator posted advice for sellers who were experiencing declining sales (post #1085 on June 20), including the following:

"To those experiencing decreased sales have you looked around the marketplace at what your competitors are doing? Do you review your prices in line with them to stay competitive? You can run listing analytics reports on your Seller Dashboard to see how often your items are showing in search and the sell-through rate is also shown versus the top performing items in your category, if they are not performing well it might be time to give listings fresh photographs or better descriptions."

eBay is obviously hearing the complaints from sellers about search visibility - Williams also offered advice for sellers trying to rank higher in eBay search - see Friday's EcommerceBytes Newsflash to learn what he had to say. And then weigh in with your own thoughts about eBay search, Best Match, and Cassini!




Comments (65) | Leave Comment | Permalink

Readers Comments

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

by: Ed This user has validated their user name.

Thu Jun 20 22:43:26 2013

Talk Talk Talk We don't know why our sales dropped thousands of dollars but we know that it has cost us about $15,000 profit. We can't purchase thousands of dollar of new merchandise and end up with .25% turn over on our investment. How can any seller trust ebay when there sales for the past 6 months have fallen below there worst month when their store was only open two weeks. What can we look forward to.
All we hear from ebay is every thing is OK. When business is off 80% and ebay does not care its hard to say they run a honest search. What good is it to be a honest Top Rated Seller for years.
Do you really think we believe every thing is OK
When you go from shipping a hundred packages a day to 6 item day in your best month just a few weeks before Christmas and they tell you every thing is OK you know they cut the light off and then lied to you telling you every thing is working correctly.

ebay has burned a number of bridges to a point seller can no longer trust them. If ebay will do this to their Top Rated Sellers what will they do to the other sellers.

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

This user has validated their user name. by: Anonymous Annie

Thu Jun 20 22:50:37 2013

Ummmm... I was *already* doing those things that eBay just advised us to do. ~ Any other ideas?

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

by: comet This user has validated their user name.

Thu Jun 20 22:51:14 2013

AS always ebay BLAMES the seller for the problem instead of actively LOOKING into a SOLUTION.  

This is just the latest round in bashing the seller once again for a failure on ebays part.  

By taking this tack ebay has stated its firm position--ALL sellers are scum and ALL sellers (except those Diamond Darlings and the Chinese Dollar Store Sellers---they are protected)  deserve nothing less than to fail no matter WHAT they do to appease ebay.

Even tho ebay has made it increasingly clear that sellers of non-Chinese junk and Diamond Darlings are NOT wanted they still generate large amounts of revenue--but apparently NOT enough for ebay to care if these sales vanish.  One would think that a company as greedy as ebay would be seeking to find out WHY exactly these sales are tanking as it affects their bottom line.

The fact that they simply don't CARE and are once again trying to place the BLAME on sellers for not giving away their merchandise---chilling.

I can't see Cassini fixing this--I am pretty sure CASSINI CAUSED THIS at the behest of ebay and the Chinese complicit govt. How much stock in ebay DOES China own?????

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

by: FREDDY This user has validated their user name.

Thu Jun 20 22:53:44 2013

As of July 1st. I am off ebay for good. Both as buyer and seller. Top rated Seller. No exposure. Call - get run around. This new system will make matters worse. All it will show is diamond sellers and the chinese.
As someone said - when ebay opens mouth - Lies.
ebay is on its way out. They can put up new ideas whatever they want - all spell disaster like the famous 3 year turnaround plan.  ebay will never be the same as it once was. Fun, Profitable, now nothing but a headache. Type in search and they change the words. WTH

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

This user has validated their user name. by: iheartjacksparrow

Thu Jun 20 22:54:25 2013

Can Cassini's Arrival Save eBay Search? I thought Cassini was what killed eBay search.

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

This user has validated their user name. by: askalice59

Thu Jun 20 23:12:47 2013

Comet is right. We are being blamed. That's why I'm not jumping through hoops anymore.

I didn't hear anything new in that interview Ina. Not one thing. SOS

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

This user has validated their user name. by: Map

Thu Jun 20 23:32:30 2013

Blame the sellers! that's original guys. The ebay lawyers must have visited the IT department to give selling advise.

Have you all seen the new contact ebay link? IT HAS CHANGED.

They have removed the option to report a technical problem.

They know that the shit is getting ready to hit the fan and they are taking precautions to limit the chances a seller can now find the phone number to report that they are not being found in ebay search engine.

You guys at ebay are premeditated in your defensive tactics.

They can fix the phone lines but they cant fix Cassini.

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

This user has validated their user name. by: Ming the Merciless

Thu Jun 20 23:41:13 2013

I've been saying for FIVE years now that ebafia is an undependable trading partner whose consultant driven, inexperienced management driven, stock price driven quarterly demands make it impossible for most sellers to develop any sort of coherent business plan.

ebay did and still doesn't need a new search engine.

It needs a new CEO and President of North American marketplaces.

Every contact we have with ebafia is an opportunity to remind these arrogant miscreants that buyers aren't THEIR buyers; they're OUR buyers.

Ebafia sells nothing but BS.

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

This user has validated their user name. by: Ming the Merciless

Thu Jun 20 23:41:13 2013

I've been saying for FIVE years now that ebafia is an undependable trading partner whose consultant driven, inexperienced management driven, stock price driven quarterly demands make it impossible for most sellers to develop any sort of coherent business plan.

ebay did and still doesn't need a new search engine.

It needs a new CEO and President of North American marketplaces.

Every contact we have with ebafia is an opportunity to remind these arrogant miscreants that buyers aren't THEIR buyers; they're OUR buyers.

Ebafia sells nothing but BS.

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

This user has validated their user name. by: bitbybit

Fri Jun 21 00:24:48 2013

Ebay acts like they are throwing a life preserver to sellers with cassini but it really is an iron anchor dragging sellers down into the depths of poverty and despair. A pretty depressing statement to make but I can't recall the last time I made a really good sale on ebay. I have had more NPB and returns then actual sales the last few months especially.

I really feel ebay is placing sellers on a blackball list of some sorts for those who speak out on forums and/or contact CSRs. I know this sounds paranoid but I am sure not alone in thinking this. By the way I have done everything on ebays list too and still nothing, zero, zippo..

Note: the listing analytics reports link is showing as performance reports. The performance reports don't show how often your items are showing in search and the sell-through rate versus the top performing items in your category. Am I missing this too?

 

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

by: Tiffee Jasso This user has validated their user name.

Fri Jun 21 00:31:07 2013

I think someone ought to be asking the questions on which Country is actually getting the top search on Ebay and which Country is selling the most items and which Country has consistently replaced U.S. sellers? And who actually owns the stock or more to the point, which Country actually owns Ebay? Therein lies the real answer to why US sellers are no longer wanted or needed on Ebay.  

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

by: PowerSeller2007 This user has validated their user name.

Fri Jun 21 01:03:20 2013

Cassini is scheduled to roll out fully in North America by the end of this year, and internationally "by 2014," putting it more than a year behind schedule. In an interview 2 years ago, Williams had told The Register Cassini would roll out fully in 2012.

OMG, Why don't ebay roll Cassini out in Asia first.  We have suffered over 6 months already?  Cassini already took out thousands of small American sellers out of business and some could soon face eviction from their homes!!!!

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

This user has validated their user name. by: Philip Cohen
Web Site

Fri Jun 21 01:04:21 2013

Will Cassini's Arrival Save eBay Search? Not likely!

“To say eBay has been dissatisfied with its search engine would be a vast understatement - top executives have made no secret of the fact and have been eagerly awaiting a new search platform, dubbed Cassini, for some years.”

eBay’s real problem is its preferred “brand” and big box sellers are not getting sufficient sales to keep those sellers happy and this situation indeed should be terrifying for the turkeys running eBay; certainly, they don’t give two hoots about all those sellers who originally made eBay the great marketplace that it used to be.

"To those experiencing decreased sales have you looked around the marketplace at what your competitors are doing? Do you review your prices in line with them to stay competitive? You can run listing analytics reports on your Seller Dashboard to see how often your items are showing in search and the sell-through rate is also shown versus the top performing items in your category, if they are not performing well it might be time to give listings fresh photographs or better descriptions."

LOL—What a load of patronizing nonsense. This is the same scripted line of nonsense that eBay’s Hugh Williams was spouting the other day. The real problem at eBay is that the people now running this show clearly have no idea of what is going on; they can’t even recognise that everyone’s sales have tanked; regardless, it is everyone’s but eBay’s fault …

Cassini will be no more than another attempt to funnel sales to eBay’s preferred sellers; undoubtedly, it will provide the final nail in the coffin …

“The band continued to play on, even as the bow dipped lower and lower.”—The Titanic/eBay Story ...

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

by: Bloggo This user has validated their user name.

Fri Jun 21 01:05:32 2013

"To those experiencing decreased sales have you looked around the marketplace at what your competitors are doing?"
Yes, I have looked. Everybody but the"chosen ones" are getting killed.

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

by: Bloggo This user has validated their user name.

Fri Jun 21 01:10:44 2013

"We’ve had the disruption, now we’re having to disrupt the disruption. ..." -JD

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

by: PowerSeller2007 This user has validated their user name.

Fri Jun 21 01:41:43 2013

Imagine that, ebay just pulled the plug on listings view.  Ebay hiddened our listings for 6 months but forgot to turn off the listing views so it was caught RED HANDED.  

Now, it took out the evidence.  Is ebay afraid lawyers are already compiling evidences of impending class action lawsuit?  

Isn't tampering with evidence punishable with jail time?

All we need is a whistle blower.  Someone with a good heart.  A lot of American sellers business and livelihood been disrupted.  Please, there must be at least someone with at good heart.  

I hope someone with inside knowledge contact Ina.

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

by: PowerSeller2007 This user has validated their user name.

Fri Jun 21 01:44:18 2013

All ebay management have behaviour exactly like JD.   They are worst scum on earth.

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

by: PowerSeller2007 This user has validated their user name.

Fri Jun 21 01:50:15 2013

Come to Bonanza with me.  Transition now, then we can cut the umbilical cord soon.  

Come ALL!

Ebay is now PURE TRASH!

Bonanza and EBID managment, please open up and give special deal window NOW!  THIS IS IT!  DEATH to EBAY!  Thanks.


Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

This user has validated their user name. by: Philip Cohen
Web Site

Fri Jun 21 02:18:00 2013

@ PowerSeller2007,

What “class action” lawsuit? There will be no more class action law suits against eBay; the SCOTUS says you have agree to “individual arbitration” … http://bit.ly/12edZ2u

Perminate Link for Will Cassini's Arrival Save eBay Search?   Will Cassini's Arrival Save eBay Search?

by: PowerSeller2007 This user has validated their user name.

Fri Jun 21 03:02:21 2013

@Bloggo.
  Correct.  I checked and found ONLY small American sellers definitely targeted.  JD has turned off the search for our items and yet still charging us listing and store fees.
   Ebay management compound their 6 months LIES by blaming sellers for not knowing how to prepare their items to get searched?  
    WTF, many reported same items sold for months yielding $15,000 a month VAPORIZED!
    JD and ebay management LYING to EB and to OUR FACES!
     JD, DO NOT PASS GO!  GO STRAIGHT TO JAIL!

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