|Sat Aug 25 2012 16:01:53|
eBay Summer Surveys and Testing New Layouts
By: Ina Steiner
eBay does quite a bit of live testing on its site and often surveys users about changes it is considering. Here are the latest test and survey spotted by EcommerceBytes readers.
Another eBay Seller Survey
eBay recently revealed the results of a User Experience survey it conducted in July (see the report in this EcommerceBytes article).
Screenshots from another survey come to us from a reader who received the survey from eBay this month. This one asked how satisfied respondents were with various aspects of selling on eBay, including, "Value received compared with the fees paid for selling items" and "Final selling prices for your items."
eBay also wanted to know where sellers had sold items in the past 3 months, including Amazon, Craigslist, eBid, Etsy, Google, Yahoo, uBid, or on their own website.
Other questions included, "What could eBay do to make you more likely to recommend selling on eBay in the future," and, "Thinking about the past 3 months, have you had any bad experiences when selling an item on eBay?" One of the last questions asked respondents if they wanted to speak to someone at eBay about their survey comments.
Testing New Layout of My eBay Account Pages
eBay has been testing a new layout of its My eBay pages where sellers manage their accounts. Several sellers reported seeing the new layout for a brief window of time before it reverted back to the standard page.
Among the new features on the test layout, according to sellers who have seen it, are a more prominent search bar at the top of the eBay page, and less prominent links to the My eBay, Selling, Customer Service, and Community links at the top.
One seller there were also some cosmetic changes to the page that made it appear more like the eBay shipping page or the newer styled eBay checkout page.
Another seller said the Selling Manager, Buy, and Summary bars on the left had been changed. "Their normal light grey background had been removed in favor of white (which no longer differentiated them from the rest of the page) and the usual dark lines that divided the different selections had been lightened. The overall effect was a more cluttered page with a very definite focus on the bigger search bar."
He sent the following screenshot.
One change that a seller found problematic was that the test page he saw displayed his first name instead of his eBay ID in the extreme upper left hand corner at the top of the page. "I found this change rather annoying since I have both a buying and selling ID. That change made it necessary to hover over the name display to see which ID I was signed in under. The sign out link was also buried there and was not visible on the page without hovering over the first name display."
Let us know what you think of the latest survey and test, what changes you'd like to see eBay make - and be sure to take screenshots of any new features or surveys you see!