Ina Steiner EcommerceBytes Blog
News and insight focusing on ecommerce.
by Ina Steiner, Editor of EcommerceBytes.com
Thu May 3 2012 12:48:44

eBay Gives Sellers New Multi Quantity Discount Option

By: Ina Steiner

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Sellers spotted yet another new feature not yet announced by eBay. This one allows sellers to offer multiple quantities in one listing and offer discounts according to how many items the buyer selects.

Sellers can already list multi-quantity listings - what's new is the discount they can now offer to buyers who purchase more than one item.

A new field called "LOT" was spotted on an item listed by usefulgadget. The default quantity on the listing for the DVI adapter was one, with a price of $2.59. Shoppers can use the pull-down menu in the LOT field to view the item availability in lots.



In this listing, the seller set up the listings so buyers could select 1/lot, 10/lot, 20/lot, 50/lot, and 100/lot. The price for buying a lot of 10 was $22, or $2.20 each. The price for buying a lot of 100 was $160, or $1.60 each - a big savings over the $2.59 price for buying just one of the adapters.

"This format might actually help sellers instead of hindering them for a change," wrote the EcommerceBytes reader who sent us the link. What do you think of this feature?

Update 5/4/12: Still awaiting response from eBay about this, but sellers in the comments said this type of listing can be accomplished by using eBay's Multi Variation feature, which is a very creative way to offer multiple quantity discounts.

Update 5/8/12: eBay responded to our inquiry and confirmed what commentors had said. Spokesperson Johnna Hoff said, "It's actually not a new feature. And, it's available to all sellers. In a multi-sku listing, sellers can set up different variations with a different price for each. The trait names and values are custom tags. In the case you reference, the seller has set it up their listings as lots with different quantity values."




Comments (19) | Leave Comment | Permalink

Readers Comments

Perminate Link for eBay Gives Sellers New Multi Quantity Discount Option   eBay Gives Sellers New Multi Quantity Discount Option

This user has validated their user name. by: Ric

Thu May 3 13:39:28 2012

Since eBay manipulated sellers into Fixed Price listings with free shipping, I have seen a drastic reduction in multiple item purchases. The BIN with Free shipping certainly discouraged buyers from that type of purchasing, and with the ASQ link all but invisible, buyers rarely inquire about pricing for multiple units.

For sellers with commodity items that are likely to sell in multiples, this format appears to be designed to overcome the obstacle eBay created when they pushed free shipping on sellers.

I create and manage my listings with Turbo Lister. As of my most recent update, this listing format is not generally available.

Knowing eBay, they will probably make this listing option available to their preferred class of Diamond Sellers only and never pass it along to the lowly small sellers.

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by: Steevo This user has validated their user name.

Thu May 3 13:40:21 2012

It might help sellers rather than hinder them.  

Sure, why not?  

This is something that will help the big Chinese sellers with their $1.99 cellphone chargers.  That's where eBay Inc. seems to be focusing their efforts nowadays.

They are a large part of the drastic decline in prices on eBay, which results in stuff selling for unreasonably low prices.

But sure, eBay should focus on that. Why not?

Do I sound cynical?

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This user has validated their user name. by: Ed Gadfly

Thu May 3 14:13:47 2012

I thought you could not write on the pictures.

Any one want to start a pool on when the first ''glitch'' rears it's little head.  

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by: thellama This user has validated their user name.

Thu May 3 14:37:39 2012

This does not seem to be a change in policy but rather just a creative way to list variation listings. When you create a multi variation list you have the ability to choose a different price for each variation. You could label one variation 10/lot and another 20/lot and price them differently according to the discount you would like to offer.

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by: Kelly This user has validated their user name.

Thu May 3 15:51:24 2012

@ thellama you are 100% correct and I was just getting on here to point out the same thing. I made a similar listing over a year ago that I created various ''lot'' quantities/prices for. Nothing new, just adapting the tools already available.
Overall, I wish more sellers would use variations. I was just browsing through a clothing category, and the same seller had 6 separate fixed price listings for identical vests, just in different sizes.

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This user has validated their user name. by: Anonymous Annie

Thu May 3 16:39:19 2012

I could use something like this. Is it an ''invitation-only'' option?

PS: I've always avoided using any sort of ''PowerSeller'' logo in the BODY of my item descriptions. You never know when you might lose the PS designation, and then you'll have to go back and EDIT ALL YOUR LISTINGS. (What a pain that would be.)

Besides, I'm not even sure if it's allowed or not, even if a seller is *actually* a powerseller. Things like that make me wonder if this seller recently lost their PS badge (and if so, why?) ... or are they just lying?... or do they just not know better?


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by: Steevo This user has validated their user name.

Thu May 3 17:38:14 2012

Annie,
They don't let you mention either Top Rated Seller or Powerseller in your descriptions. You can't submit if you have that in there.  

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This user has validated their user name. by: Anonymous Annie

Thu May 3 17:53:45 2012

Steevo: Thanks for the info. I guess this seller is special. (Of course he is, he's using the new feature before it's available to anyone else.)

Or perhaps the eBay bots that look for the prohibited words and phrases are not sophisticated enough to detect the TWO 230px x 100px PowerSeller logos.

I remember when I once (ages ago) added the ''PayPal Verified'' seal to my listings... and within a week they were automatically deleted because it was larger than the 80x30* pixels that was allowed when giving credit to ''third party'' providers.

*If I recall... it's likely something different, but I remember that the allowed size was quite small.

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by: memker This user has validated their user name.

Thu May 3 20:20:43 2012

Not a new feature, the seller just used the listing variation as a 'lot'.

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This user has validated their user name. by: Anonymous Annie

Thu May 3 20:28:09 2012

Well, if it's not new, it's certainly not available to sellers who use Turbolister. No surprises there. Nothing to see here folks, move along, move along.

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by: memker This user has validated their user name.

Thu May 3 21:19:47 2012

Actually it is available for Turbo Lister. However not all categories support multiple variations, eBay had a list of the categories those support multiple variations under help, you might want to check it out.

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by: XebayX This user has validated their user name.

Thu May 3 22:36:12 2012

This seller must be ''special''. According to what is posted on the eBay Customer Support pages, variations are only allowed in the following categories:
Baby (#2984)
Clothing, Shoes & Accessories (#11450)
Crafts (#14339)
Health & Beauty (#26395)
Home & Garden (most sub-categories)
Jewelry & Watches (#281)
Pet Supplies (#1281)
Sporting Goods (#382)
eBay Motors Apparel & Merchandise (#6747)

Perminate Link for eBay Gives Sellers New Multi Quantity Discount Option   eBay Gives Sellers New Multi Quantity Discount Option

by: Lawrence A Dickerson This user has validated their user name.

Thu May 3 23:24:30 2012

Thank you thellama,Kelly and memker.

You have just proven that sellers do not read the fine print just as they accuse the buyer of not reading page after page of seller demands and requirements on their listings.

I truly appreciate you three for demonstrating that there are sellers who actually read the eBay material.

Perminate Link for eBay Gives Sellers New Multi Quantity Discount Option   eBay Gives Sellers New Multi Quantity Discount Option

by: memker This user has validated their user name.

Thu May 3 23:57:58 2012

Looks like eBay didn't update multiple variations category list. I am 100% sure it is available for computer category as well. Just to make sure I just tried to create new listing with the seller's  category above and the multiple variation option was there.

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by: anonymousformysafety This user has validated their user name.

Fri May 4 01:19:15 2012

If this is a new feature, it is great for any seller who has lower-priced items in quantity, or any items that tend to be bought in multiples.  

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by: Bloggo This user has validated their user name.

Fri May 4 02:21:52 2012

Whatever it is, eBay will screw it up.

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by: moonmyst This user has validated their user name.

Fri May 4 06:26:04 2012

This is NOT a new feature. I've used it several times but I did not use the word ''lot''. When listing variations of one item you have always had the option to enter different pricing.

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by: springer This user has validated their user name.

Fri May 4 06:33:08 2012

Nothing new here. Anyone can set up a listing with a variation called LOT, in the same way this seller did.
I've seen variations based on quantities (as a custom field) on many listings, one who seems to be able to squeeze his entire stock into one listing is no. 180743044610.

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This user has validated their user name. by: Anonymous Annie

Fri May 4 09:50:21 2012

-- ''You have just proven that sellers do not read the fine print just as they accuse the buyer of not reading page after page of seller demands and requirements on their listings.''

Oh brother! The fact of the matter is that this is NOT any sort of indictment of a seller's inability to read... instead, this is yet another glaring example of eBay's inability to CLEARLY & EFFECTIVELY COMMUNICATE and publicize features.

It also illustrates the dysfunctional nature of eBay's help-pages and announcements... outdated, obsolete and inaccurate information... and their confusing mis-matched functions across categories and client applications.

Typical and predictable... from both eBay *and* from those who rarely miss an opportunity to jeer, ridicule, and who take an irrational delight in the struggles of small sellers. (If I live to be 100 years old, I doubt I'll ever understand why some people are so mean-spirited.)



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