Ina Steiner EcommerceBytes Blog
News and insight focusing on ecommerce.
by Ina Steiner, Editor of EcommerceBytes.com
Mon Dec 6 2021 20:48:31

eBay Displays Amount Seller Sold in Their eBay Store

By: Ina Steiner

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A reader noticed that eBay is now displaying how much she sold. Visiting her eBay Store, underneath the number of followers and positive feedback ratio, it says "11K Sold."

"Since when has eBay announced how much the store makes," she asked.

We hadn't been aware eBay was displaying the number sold in eBay Stores, but sure enough, it was displayed on the home page of all the Stores we checked.

One problem with the way eBay displays the information is that it's unclear if it's number of items sold or the dollar value - and it's unclear if it's the last 30 days, last month, year-to-date, or since the beginning of time. The reader who reached out to us said the number matched her dollar sales last month.

"I feel this is an invasion of my financial privacy and no one ever needs to know what a store sells in 30 days or a year, or a day etc. Customers don't care and do not need this information. I will be very interested to hear what explanation eBay has for this one."

You can go to the eBay Store landing page to find examples.

We went digging further and noticed a large seller of eBay-certified refurbished goods showed no number sold on its eBay Store homepage. Nor did the eBay Store for Hanes Brands Outlet (Hanesbrands Inc.) Both stores used customized templates.

But the Google eBay Store did show "179K Sold." (It sells Google products like Nest thermostats.)

There was nothing on the announcement board about this change, and it was odd that no one was talking about it if it just happened today. The reader said, "This is part of the new store format. I was on yesterday and all it showed was my followers and my feedback. Now today, the world gets to know what my store made in 30 days."

Help us clear up the mystery - is this new? And is it displaying the number of items sold (since when?) or the dollar volume (what time period?)? And is there a way for the seller to remove the information?

Comments (39) | Leave Comment | Permalink
Readers Comments

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This user has validated their user name. by: Ina

Wed Dec 8 20:56:45 2021

Going forward, presumably competitors can track sellers' monthly sales by monitoring the number sold displayed on their eBay Store homepage. Thoughts?

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by: thebobman This user has validated their user name.

Thu Dec 9 00:11:38 2021

Number seems to be lifetime number of items sold. Somewhat meaningless. Do you sell $100 items, or USB charging cables. Mine says 15k. I've sold about 10k orders in the last 20 years, but if you add up all the $1 cables that someone bought a 5 pack, 15k seems to be in the ballpark. I sold $7k last month so $15k isn't a sales value

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by: Mazdaman This user has validated their user name.

Thu Dec 9 00:18:31 2021

I'd REALLY like to see eBay give us a graph of the month-by-month sales as a one-click button to correlate to the XX Items Sold.  Since we have about 500-600 different items listed at any given time, the number of items sold is pretty much useless.

But if we could click and see how our sales have dropped on eBay, we could then ask eBay why this is the situation, and present to them the same info from our OTHER selling sites, including our own website, all of which have GROWN in the same time eBay has actually chased away buyers!

I'll bet this isn't all eBay is going to use this for, as you can count on something that will benefit eBay, but be of no use to sellers themselves.

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by: thebobman This user has validated their user name.

Thu Dec 9 00:43:11 2021

>>I'd REALLY like to see eBay give us a graph of the month-by-month sales as a one-click button to correlate to the XX Items Sold

I have a spreadsheet dating all the way back to 2001. First column is the month, next is gross Amazon sales, then gross ebay sales, then combined. Then is number of Amazon orders, then ebay orders, then total of those 2. Next is average number of orders per day that month. Then per day gross revenue during that month. Then Az average sale amount, then ebay average sale amount, then total average sale amount. Recently, I've starting adding the total value of items listed on each site, and number of individual items.

Many of those values can be calculated automatically, and really only take me 5 minutes a month to update the spreadsheet.

Dragging over cells can give instant totals, so I can pull up the sheet and in 5 seconds can see if I'm doing better during this month/quarter/year compared to previous years in seconds

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by: kazaly This user has validated their user name.

Thu Dec 9 00:54:52 2021

Yet another brain fart from some know nothing management nubbins.
Unfortunately, even though there is plenty of work to be done to get the site into some sort of working order, this is exactly the thing we've come to expect.

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by: toyspast This user has validated their user name.

Thu Dec 9 00:56:40 2021

It's not dollars, it's items sold, like McDonald's when they used to list how many burgers they sold. I don't have a problem with it. I've sold over 75,000 items. That should make people feel better, I guess.

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by: getalife This user has validated their user name.

Thu Dec 9 01:14:56 2021

Knowing Ebay I'm sure there's a ridiculous formula involved like ((% of late shipments/rate of return)+(postage costs+molecular weight of a marble on the lunar surface)*Pi squared/2.67823) = Total Items Sold since store creation - 1.
They throw that minus 1 in there just to demoralize you when you get too excited that you've finally figured out their formula, because the number will always be off by one sale and there's nothing you can do to fix it. Grrr!

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by: BobNJ This user has validated their user name.

Thu Dec 9 01:55:13 2021

Totally useless anyway, eBay's stats for my account are totally wrong and not just by a small number. They're stats show much less than half of my true total sales, both dollar amount and numbers of sales. They don't have a clue.

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by: Sierra This user has validated their user name.

Thu Dec 9 02:23:17 2021

Etsy has always shown the total number of sales (or at least for manyyyy years). They seem to copy both eBay & Amazon, so it's fun to see eBay copying them!  

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by: Zarzuella This user has validated their user name.

Thu Dec 9 02:34:01 2021

I think it is meant to help buyers when they are deciding if they should purchase from that seller.
100% feedback means little if the seller has sold only one item; 100% feedback on 35k units sold gives buyers that warm and fuzzy feeling about buying from that seller.

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by: toyman This user has validated their user name.

Thu Dec 9 11:25:32 2021

While I'm not sure of the ''reasoning'' behind the display, I AM sure that it has nothing to do with the monetary status of your account. I have been selling since 1998 and I am currently over 20,000 items sold, which is what is reflected by the number listed on my store.

I see it as a positive, as it shows that I am a consistent seller and that I have 100% feedback, so I can be trusted to give you competent service, so there should be a built in confidence to purchase from my Store.

They've done some screwy things over the years, but this one does not rate a big Hoopla over its insertion. Now, if they DID show the DOLLARS I earned, I might have a problem...

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This user has validated their user name. by: Lightning

Thu Dec 9 13:21:12 2021

Agree with @toyman and @DTSM, it's no big deal, a whatever.

Agree with everyone that it was totally unnecessary.  Energy misplaced when there are more important things to work out.

EBay wanders blindfolded in the dark.  The blindfold is in case the lights come on.  They want to make sure they stay lost and confused under any circumstances.

Perminate Link for eBay Displays Amount Seller Sold in Their eBay Store   eBay Displays Amount Seller Sold in Their eBay Store

by: Marie This user has validated their user name.

Thu Dec 9 16:18:36 2021

It appears to be an attempt to tell buyers how many transactions we have processed on this account.  However I know my is very low compared to my personal records.  It must be excluding repeat buyers or something.

This is a transaction count not how much money we have earned on Ebay.

Perminate Link for eBay Displays Amount Seller Sold in Their eBay Store   eBay Displays Amount Seller Sold in Their eBay Store

This user has validated their user name. by: Rexford

Thu Dec 9 17:26:38 2021

"Going forward, presumably competitors can track sellers' monthly sales by monitoring the number sold displayed on their eBay Store homepage. Thoughts?"

When I read the article I immediately thought it was a huge invasion of privacy. It is really none of anybody's business, and that includes competitors, how much a seller sells.  But as we all know, this is eBay.   The seem to delight in annoying sellers.

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by: ChristyM This user has validated their user name.

Thu Dec 9 18:19:27 2021

This number is based on your sales number not Price from the date you sold your first item.  You can look at your sales record number by clicking on your last sales order number and it will give you the "sales record number".  The number shown (minus) any canceled orders equals your sales record number.  

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by: MichaelP This user has validated their user name.

Thu Dec 9 20:09:31 2021

At least they aren't putting my full name and home address for all the world to see (like Amazon), such as any angry or jealous competitors or customers.  

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by: Chel This user has validated their user name.

Thu Dec 9 23:46:12 2021

Mine says, "229 Items sold" and that's def' for all time since I only started selling last year. It's depressing enough for me, I don't need anyone else to see it! lol. I just don't understand eBay. All I can say is thank goodness for Poshmark & Mercari. Pretty bad when Mercari is passing eBay for sales & average sales price even with their lame shipping options.

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by: Snapped This user has validated their user name.

Fri Dec 10 18:07:07 2021

‘member, back in the day, when one of the ‘draws’ to eCom was that one couldn’t tell a two-dude(ette) show from a two continent enterprise.  They made TV commercials about it.  Point was, eCom was a ‘leveler’.  

Point ALSO is, eBay has tossed that hook out too. Play like the ‘big boys’ they say. That’s what the FEES are for.

So how does THIS little ‘disclosure’, involuntary at that, contribute to this ‘leveling’?  Looks more like ‘targeting’, no?  

Competitive interference indeed.

Perminate Link for eBay Displays Amount Seller Sold in Their eBay Store   eBay Displays Amount Seller Sold in Their eBay Store

by: Actual Seller This user has validated their user name.

Sun Dec 12 18:06:39 2021

What's the problem?

I am proud to have this large number by my name on my multiple accounts.

It says nothing confidential, only that I am big time.
Gives buyers confidence that I am not an eBay scammer like many sellers are.

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