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Thu Sept 20 2018 15:52:43

Etsy Estimated Delivery Dates: Good or Bad for Sellers?

By: Ina Steiner

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Etsy will display estimated delivery dates to holiday shoppers, it announced today. There are pros and cons to such a feature, some of them unique to a marketplace like Etsy, and we'd like to hear what you think.

Etsy said estimated delivery dates are helpful to shoppers in making a purchase decision. For those purchasing a gift, estimates would seem helpful so they can determine if there's enough time to give as a holiday gift.

Etsy also said providing estimates helps sellers so they don't have to spend time replying to questions from shoppers about delivery timing.

Seller comments on the announcement post were mixed. Some sellers welcomed the change, others had concerns about how the dates were calculated.

If the estimated delivery dates are inaccurate in either direction, it's concerning. If they are too aggressive, sellers worry the buyer will be disappointed and blame them. On the other hand, if they are to conservative, sellers worry shoppers will refrain from purchasing.

Another issue: should Etsy emphasize speed of delivery when its marketplace is known for handmade and unique vintage items? Or is this concern overblown, given the fact many sellers prepare items ahead of time for holiday shopping season?

We'd like to know what you think of estimated delivery dates in general (including your experiences on other marketplaces), and Etsy's announcement specifically.

Note that the announcement included some important information for sellers, such as the following:

- Make sure your processing times on items are as accurate as possible so your items' estimated delivery dates are accurate as possible as well. 

- If you've accounted for shipping times in your set processing time, we recommend removing that buffer. 

- If you've written estimated delivery dates elsewhere on your listings (e.g. description, shop policy), make sure they're consistent with the actual estimated delivery date range shown for the listing.

Etsy sellers should check their shipping profile settings to add preferred shipping carrier and mail classes for different destinations and shipping upgrades. It warned sellers, "If you don't input processing times and shipping carriers, we won't be able to show an estimated date range for your listings."

For sellers who use Calculated Shipping, "there's nothing you need to do," according to Etsy. "We use your set processing times and shipping carriers to show the estimated delivery date range. We'll now show the city and state of the zip code you use for Calculated Shipping next to the estimated delivery date range."



Comments (10) | Permalink

Readers Comments

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This user has validated their user name. by: The End

Thu Sep 20 16:32:58 2018

Etsy needs to SHUT UP now.
MISSION CREEP.
Get back behind the curtain and BUG OFF.

Perminate Link for Etsy Estimated Delivery Dates: Good or Bad for Sellers?   Etsy Estimated Delivery Dates: Good or Bad for Sellers?

by: sasikat9 This user has validated their user name.

Thu Sep 20 17:12:07 2018

And the Ebay creep continues. Etsy should just sell itself to Fleabag and put their sellers out of their misery.

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by: mcposty This user has validated their user name.

Fri Sep 21 02:26:21 2018

Estimates are fine as long ad on big black letters it says these are estimates only actual delivery time cpuld be different the seller is not responsible.

Perminate Link for Etsy Estimated Delivery Dates: Good or Bad for Sellers?   Etsy Estimated Delivery Dates: Good or Bad for Sellers?

This user has validated their user name. by: Rexford

Fri Sep 21 06:17:48 2018

These venues call these "estimated delivery dates".

Buyers see these as THE "delivery date".  Many buyers, especially eBay buyers, get hysterical if the item does not arrive on or before the estimated day of arrival.

One does have to wonder if Etsy does indeed want to be acquired by eBay as they keep moving towards mirroring eBay.  Why any company would want to mirror eBay is beyond me.

eBay trying to be Amazon and Etsy trying to be eBay.  Monkey see monkey do.

Perminate Link for Etsy Estimated Delivery Dates: Good or Bad for Sellers?   Etsy Estimated Delivery Dates: Good or Bad for Sellers?

by: thriftyone This user has validated their user name.

Fri Sep 21 12:53:05 2018

this is what happens when you get a CEO who is an ex EBAY executive....again no original thinking....

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by: Truthalwayshurts This user has validated their user name.

Sun Sep 23 15:15:31 2018

Copying ebay again. Ebay's estimated delivery date has caused issues for years because most people thing that the word "estimate" has the same meaning as the word "promise". They think the estimated delivery date is promised or guaranteed by ebay. Etsy buyers are about as impatient as ebay buyers so I foresee a lot of angry buyers this holiday season.And taking another page out of ebays book, they decide to test this during the holiday season which is the busiest time of year for most sellers.

Perminate Link for Etsy Estimated Delivery Dates: Good or Bad for Sellers?   Etsy Estimated Delivery Dates: Good or Bad for Sellers?

by: ebayout This user has validated their user name.

Sun Sep 23 19:50:22 2018

Presuming a buyer has a tracking # in hand, I don't see a problem with showing a 5-day window (if it's as shown on above), which is something ebay DOESN'T do.
The window might be 3-4 days for Priority Mail, but that's still not a show stopper.
BUT...the need for instant gratification may cause problems down the line for millenials.

Perminate Link for Etsy Estimated Delivery Dates: Good or Bad for Sellers?   Etsy Estimated Delivery Dates: Good or Bad for Sellers?

by: rover This user has validated their user name.

Mon Sep 24 06:30:31 2018

Just wondering where this leaves international sellers whose packages can get held up for many different reasons - customs processing, backlogs at entry ports, bad weather en route, to name but three. Etsy seem intent on kicking their international sellers in the teeth one more time along with their other sleazy policies:-

#1 localization which directs potential buyers to listings in their own country.

#2 fast shipping filters which hide international listings from US buyers

#3 5% increase on fees and the extension of this to already expensive international shipping.

Now this!

Etsy tell us ''buyers have told us''. Which buyers? Where? Show us the data.

We are paying the SAME FEES as US sellers for a crap 3rd class service which Etsy terms ''selling privilages''.

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by: SammyCat This user has validated their user name.

Mon Sep 24 09:09:01 2018

America first taken to a ridiculous degree.

Etsy would be NOTHING without its millions of international shops.

Yet another ill-conceived move to negatively affect purchases on Etsy.  With sales down as reported by thousands of sellers, this is just ridiculous.

All these extra fees may look good for the stock market, but that won't last either - then what?  

Does no on over there have a brain?  Long-term thinking abilities?  

As an international shop whose shipping is high, who can not guarantee shipping times -  I am devastated by all these changes that negatively impact me and so many others.  

Perminate Link for Etsy Estimated Delivery Dates: Good or Bad for Sellers?   Etsy Estimated Delivery Dates: Good or Bad for Sellers?

by: traciking This user has validated their user name.

Mon Sep 24 16:45:59 2018

I suggest worrying about more important things than estimated delivery dates, like sales. If you don't have sales you don't have deliver dates.



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