Amazon is requiring sellers to provide proof of their legitimacy to sell certain brands or in certain categories amid a series of crackdowns, but at the same time, reports are surfacing about fraudulent sellers flooding the Amazon marketplace.
The problem is exploding as the shopping season kicks into high gear, according to sellers in this discussion thread
on the Amazon boards, where they discuss ways they think the marketplace could prevent the problem from occurring.
One seller who said they were seeing "tons of new sellers popping up on Black Friday" suggested Amazon expand the same strict holiday-season requirements in the Toys category to all categories - and they said they believed said no new sellers should be approved right now.
The 2016 Toys & Games category policy went into effect on November 17th and run through January 5, 2017 and include restrictions such as, "Your first sale on Amazon.com must occur prior to 19th September, 2016," and, "You must process and ship at least 25 orders from 1st September, 2016 through 31st October, 2016."
Other suggestions including limiting the number of ASINs a new seller could list, others said all sellers should be required to pay a monthly selling fee or a deposit. But another seller said the fraudulent sellers on their listings were already paying a monthly fee, "as our listings are in a restricted category which requires a pro selling account."
Another seller said the bad sellers were trying to take transactions off of the Amazon system by including instructions for shoppers to contact them if interested in their item.
"They pop up as fast as they are removed," said a seller, who called it "the wild, wild west of ecommerce."
"Complete madness," said another. " I'm seriously wondering if Amazon has lost control of its marketplace?"
A flower-bulb seller said the problem has impacted product reviews and profitability and is looking for alternatives after she says Amazon has failed to protect her and other longtime sellers in her category.
Have you been seeing bad sellers flood online marketplaces in recent days/weeks? What do you think Amazon could do to prevent such problems?