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Thu Oct 18 2012 10:59:51

Alibaba Halloween Costume Stats: Plus-Sized, Wolves and Cats

By: Julia Wilkinson

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Halloween is just around the corner and we have stats on what some US and worldwide costume trends are courtesy of Alibaba.com. I'd also like to throw out a question to you who sell Halloween-related items: what's selling well for you, and are you seeing any trends?

Overall, stats show the top ten markets for costumes are gaining weight, and the US is contributing in a big way, says Candice Huang Fischer, International Corporate Affairs at Alibaba.

Plus-Sized Costumes are, Well, Big

- 87 percent of worldwide searches for plus-sized costumes come from the top 10 markets: US, UK, Canada, Australia, China, India, Italy, France, Russia and Germany.

 – the US accounts for approximately 60 percent of searches by the top 10 markets (the relatively high percentage of overweight people no doubt contributes here; 35.7 percent of American adults and 16.9 percent of children age 2 to 19 are considered obese, according to the Centers for Disease Control and Prevention).

- The number of searches for plus-sized costumes is expected to exceed those from last year.

- Wolves are Beating out Vampires in terms of "Twilight"-related costumes.

- Cats Are Outselling Dogs: "Americans may love to own dogs but they prefer to dress up as cats," says Huang Fischer: Americans searched for cat-related costumes 10 times more frequently than dog-related.

Maternity Costumes are Hot in the U.S.: "Mommy-to-be’s won’t be left out of the dress-up fun," Huang Fischer said; 82 percent of all global searches for maternity costumes came from the US - "that’s more than four times the rest of the world combined!"
    
The stats come from Alibaba's review of the global and US costume searches as measured from Aug, 2011 – Aug, 2012.
    
Do you sell Halloween costumes or accessories, or even anything that may be surprisingly used as a Halloween costume this year, such as binders and Big Bird dolls? How are your sales going, and what trends are you seeing? Post a comment here!




Comments (4) | Permalink

Readers Comments

Alibaba Halloween Costume Stats: Plus-Sized, Wolves and Cats   Alibaba Halloween Costume Stats: Plus-Sized, Wolves and Cats

This user has validated their user name. by: Spartacus

Thu Oct 18 13:47:51 2012

The first thing I think of when Alibaba.com and Halloween costumes are mentioned is the recent news

Halloween costumes from China seized for lead contamination...

http://todayhealth.today.com/_news/2012/10/16/
14483215-halloween-costumes-from-china-seized-for-lead-contamination?chromedomain=celebrate&lite

Alibaba Halloween Costume Stats: Plus-Sized, Wolves and Cats   Alibaba Halloween Costume Stats: Plus-Sized, Wolves and Cats

by: Candice Huang Fischer This user has validated their user name.

Fri Oct 19 09:48:31 2012

Hello Spartacus,

As you may know, Alibaba.com is a user-content created website with millions of listings for thousands of product categories. With a number of features in place, and with continued improvements, we are committed to making Alibaba.com a safer trading environment. We take these issues seriously and as per our listing policy, the posting of any products containing harmful substances (e.g. toys containing lead paint) is forbidden on the Site.

We are happy to work with relevant agencies and suppliers listed on our site to help prevent the posting of products that go against our policies, but also rely on the help of users and special interest groups to notify us of listings that do not comply with our policies. If you believe there is a supplier has questionable product offerings or has demonstrated suspicious activity, please submit an official complaint through our site at http://channel.alibaba.com/complaint/reportItem.htm?bloginId=in1120219
16&productId=134709841.

More information about our product listing policy: http://www.alibaba.com/help/safety_security/policies_rules/product_lis
ting/003.html#a17.

Thank
you and have a happy Halloween!
Candice on behalf of Alibaba.com

Alibaba Halloween Costume Stats: Plus-Sized, Wolves and Cats   Alibaba Halloween Costume Stats: Plus-Sized, Wolves and Cats

by: Moonwishes This user has validated their user name.
Web Site

Fri Oct 19 10:50:24 2012

I sell sewing patterns for costumes. Most of mine lately have been for children and in the kinder gentler type of outfits. Robin Hood, Pooh, etc.

Anyone that sells clothing or things to make clothing out of them has to remember that last I heard 50% of women in the US are size 14 and above. Wish someone would remind the stores that I shop at about that fact as size 14 on up are the hardest sizes to acquire.

Alibaba Halloween Costume Stats: Plus-Sized, Wolves and Cats   Alibaba Halloween Costume Stats: Plus-Sized, Wolves and Cats

This user has validated their user name. by: Tula

Fri Oct 19 15:13:40 2012

@moonwishes: So true. I read an article a few weeks back about someone doing plus-size modeling ... and she was only a size 10. Magazines are filled with size 00 stick figures, so I guess most of us normal humans are considered plus-size to them.  



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