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Wed Sept 16 2009 12:51:43

Like Walmart, Sears Launching Marketplace for 3P Sellers

By: Ina Steiner

Sponsored Link

Sears Marketplace is a new service integrated with Sears.com, allowing merchants to list their products on the site. According to the website, "For merchants, Marketplace expands their business' online visibility and drives traffic to their site through an efficient, economical business model - Fulfilled-by-Merchant (FBM). For customers, it means a wider selection of products available to them in one convenient location."

Sears has not announced the new marketplace, and the Terms page for signing up for Sears Fulfillment-By-Merchant was created on September 4, 2009. (We'll update this post as we learn more.) Sears charges merchants a monthly fee of $39.99, and fees are posted on the site.



Sears Marketplace also offers merchants a cost-per-click program, rate card available here.

Walmart.com launched a third-party marketplace on August 31, but the program is currently limited to three merchants.





Comments (14) | Permalink

Readers Comments

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: Phil

Wed Sep 16 13:31:02 2009

Wow, seriously hefty commision rates, and a monthly charge on top of that? Much as I hate eBay, these fees are even worse, plus Sears sucks anyways!

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: Patricia

Wed Sep 16 14:46:43 2009

LOL - the market gets tighter and tighter.  Now is the time when a business has to be on its toes...Ebay is woefully ill equipped for the kind of competition that's coming.

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

This user has validated their user name. by: Ming the Merciless

Wed Sep 16 15:20:54 2009

If the number of state attorney general consumer actions against our local Sears stores in recent years is any indication, I'm not sure that Sears' reputation is much better than ebafia's.

They're going to have to prove themselves as a site that generates buyers for 3P sellers before many astute sellers would be willing to pay these outrageous fees.

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: matza

Wed Sep 16 15:23:10 2009

As much as I hate ebay I would pay more somewhere else to know none of my money goes to pay that disgrace named DONOHOE!

I hate that man and everything he represents. He's scum of the earth a sick demented greedy slob!

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: Whateverebay

Wed Sep 16 15:30:47 2009

Of course it was expected for Sears to follow. After all, its a huge market. Sears unlike WalMart is open to sellers, making more money off the top. I wonder when Target will follow. Looks like eBay is going to have regroup at full speed.  

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: SO SO SAD

Wed Sep 16 17:04:04 2009

What did you expect for rates ? Did you ever see the Finance Charge on your Sears card ? I GIVE UP !

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: Joe

Wed Sep 16 19:01:48 2009


Just another site with no buyers...I guess Target is next to announce 3P sellers, but ebays big 3P competition will be Dollar General's website dollarstore.com watch for their announcement soon.

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: fruity

Thu Sep 17 16:30:58 2009

ick, Sears. Wow I'd rather put my hand through a meat grinder.

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: fruity

Thu Sep 17 16:33:25 2009

I think these big oinkers coming on is going to be good for unique and small sellers because buyers will be sick to death of the marketing, harvesting and profiling of their consumer shopping habits. They'll move towards the smaller sellers because those sellers are real people. It'll be a great marketing campaign for all of us. All we have to say is we're not like the corporate venues who are profiling you.We just wanna have the opportunity to show you what we have and have our american dream!

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: Cliff D

Thu Sep 17 23:57:59 2009

Sears completely blew it back when the internet was new.  This link to an old blog post (talking about RIAA issues) states it so very well.  The link (cut and paste it) is:

http://www.metafilter.com/62394/The-Record-Industrys-Declin
e#1742245

The
relevant quote is:

Sears was started in the 1890's as a mail order business to compete against local general stores (think of all those westerns with ''General Store'' on one of the buildings - they were Sears competition). The guys Sears worked on railroads, and he saw all the middlemen tacking on markup as products moved west in the distribution chain until they go to the stores.

So he started a catalog, the famous Sears catalog in 1893. It was 300 pages, and had everything. Now think about this for a second. In 1893, you had a mail order catalog that sold pretty much everything that was for sale in 1893 - machinery, bikes, toys, dry goods, etc. Does this sound like another business you know?

So every year the catalog comes out, and after a few decades it becomes an American institution. For much of the population, the Sears catalog includes a decent quality, low cost version of every mass market nonperishable consumer product in the United States that wasn't a car (they did sell those at one point very early on. They also sold mobile homes too, up to the 1940's).

You could pick anything from the catalog, mail in your order with a check, and in a few days/weeks you'd get it. If you didn't like it, for any reason, Sears had a ''satisfaction guaranteed'' policy that you could return it at anytime for a full refund.

Now pay attention, because here's where it gets good.

In 1931, Sears starts an insurance company - Allstate. It buys financial investment firm Dean Witter and real estate broker Coldwell Banker in 1981. In 1984 it starts a joint venture with IBM called Prodigy, an online computer service, sort of a prototype AOL. In 1985, Sears launches a new major credit card, the Discover card. For the next eight years, the only credit card you can use at Sears is Discover.

At this time, the early 80's Sears is the largest retailer in the U.S.

By 1993, the 100th anniversary of the Sears Catalog, Sears had built up considerable goodwill in the mind of consumers. They weren't the lowest price, but they had what you needed at good prices and the service was second to none. They had real estate, insurance, financial planning, and all at good prices with top customer service.

This is 1993. In quite possibly the greatest example of corporate shortsightedness, Sears shut down it's mail-order business in a cost cutting measure. It spins off Allstate that same year, and soon dumps Dean Witter and Coldwell Banker.

In 1993, Sears had the most extensive and sophisticated mail-order retail operation on the planet and they closed it.

Two years later, Amazon.com launched, and was soon selling everything that sears sold through it's catalog. By the late-90's Walmart's push of low-cost China imports killed Sears retailing. Online banking takes off. Credit card use surges as mail order and retail purchases are shifted online.

Sears had its own computer network in 1993. They had access to IBM, they should have understood the power of the internet. All they had to do was shift the catalog online instead of killing it off, promising in store returns and the same Sears satisfaction guaranteed. Discover could have been the credit card of choice for security and protection online. Dean Witter could have been what Schwab, E-Trade and Ameritrade became. Back in the mid-late 90s when many people were hesitant to use credit cards online, Sears could have been a familiar face online.

Sears could have used the Catalog to create searscatalog.com or wishbook.com and owned online retailing, owned amazon's business, owned online brokerage and banking, but they blew their chances to save a few bucks in 1993. They could have made huge profits in the early 2000s real estate boom by leveraging that success with their real estate arm (imagine if Amazon sold houses).

By my estimates, Sears could have spent about $200 million in 1994-1996 to develop and promote retailing and financial services online, and they'd be reaping billions.

Sears could still be a huge American company today, instead of a historical footnote.

The lesson - arrogance and lack of vision. I look forward to the day in a few years when we can look back at the RIAA as a similar case study in lethargy, greed, and arrogance.

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: Joyful

Fri Sep 18 00:43:30 2009

Sears used to sell real houses, too, as kits, shipped on trains across the country.

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: Terry

Fri Jan 8 07:45:57 2010

Although my comment isn't about this action of Sears exactly, I still would never give my business to Sears in this way. They jacked up my credit card rate to 25% for NO apparent reason. Didn't have a late payment or anything. I will not use Sears again and I especially will not help them in their attempt to make more money from the consumer.

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: champion

Mon Sep 6 01:53:27 2010

i hope we can list our product on Sears.com like Amazon.

Like Walmart, Sears Launching Marketplace for 3P Sellers   Like Walmart, Sears Launching Marketplace for 3P Sellers

by: Rina

Mon Jun 27 14:04:05 2011

Sears' customer service sucks!!!! If there's one lesson I learned....sadly costs me $262.78... was to believed and relied on the customer representative that Sears fielded. If you have problems against Sears, don't call Sears. I don't know whom to call to address your problems with Sears....but definitely not Sears.
t call Sears



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