AuctionBytes Blog
Covering auctions, collectibles and marketplace selling.

AuctionBytes Blog The AuctionBytes Blog has been giving a voice to online merchants since its launch in 2005. Named one of the world's top 30 blogs in 2008 by "Blogging Heroes." Weigh in with your thoughts on the joys and pitfalls of selling online.
Wed Nov 25 2009 17:26:42

eBay Promotes TigerDirect with Special Buyer Coupons

By: Ina Steiner

Sponsored Link

An eBay buyer found a notice at the top of his account page stating, "You have a $5.00 off coupon." He clicked on the link and found, "$5.00 off an item of $50.00 or more from the seller TigerDirect. Click on the "See conditions" link to find items from this seller. See conditions". 

The buyer said he had never purchased anything from Tiger Direct on eBay or the Tiger Direct website. The offer comes directly from eBay through My Messages.

According to the Terms and Conditions, only invited, registered eBay users who see the coupon in their "My eBay" are eligible. Shoppers must use PayPal to pay for the item. "Purchases made through customized checkout systems which do not accept coupons are excluded."








Comments (39) | Permalink

Readers Comments

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: gotta love it

Wed Nov 25 17:35:52 2009

darn... eBay has brought all of these big time sellers onto the site and things just aren't getting better... eBay thought for sure that they would be reaping the rewards by now... I know let's throw another bone in the form of coupon... I know that'll work

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: rubber necking

Wed Nov 25 17:57:49 2009

The fixed price format just doesn't translate into success. Fixed price didn't work when auctions were the core of the marketplace, and fixed price still doesn't work when it is emphasized as the wave of the future. Face it eBay, you hit an iceberg and you are taking on water ever since the new regime took over. Auctions and the 7-day listing were the secret recipe, the novelty of it all, the original formula and they quite simply said we know better than all the rest because we are educated in this here stuff. Fixed price is dull and boring as there is no thrill, no feeling of getting a bargain, no keeping one on the site to look for unique and interesting things while waiting for an auction to end. Fixed price is just like every other store out there.
We all know how proud you are that you killed off auctions and forced fed free shipping to the noise. To that Mr Donahoe I give you an atta boy for your success.

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: Kal

Wed Nov 25 20:05:51 2009

Dang! Rubber Necking couldn't have said it better!

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: nora

Wed Nov 25 20:06:43 2009

I would be very cautious before using this rebate...found this article.

Friday, September 4, 2009
State sues TigerDirect, OnRebateSouth Florida Business Journal

Attorney General Bill McCollum on Friday filed suit against New York-based Systemax and its Miami-based subsidiaries, TigerDirect and OnRebate, charging companies with failing to pay advertised rebates to customers.

TigerDirect, which sells electronics at discounted prices, advertised rebate incentives, and told consumers they would receive their rebates in about eight to 10 weeks.

The suit alleges rebate requests often went unprocessed, allowing the offers to expire.

“One former employee confirmed that the defendants’ control of rebate processing was so poor that many UPC bar codes ended up on the floor, to be later discarded in the garbage and the consumer’s rebate denied,” the suit reads.

Here's the full article:

http://southflorida.bizjournals.com/southflorida/stori
es/2009/08/31/daily85.html?jst=b_ln_hl


Here's
a copy of the complaint:

http://assets.bizjournals.com/cms_media/southflorida
/pdf/TigerDirectComplaint.pdf


eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: huh

Wed Nov 25 20:40:00 2009

Most of you have no idea what you are talking about. eBay isn't promoting Tiger Direct by spending eBay money on coupons, Tiger Direct is. It is obvious that eBay is trying out a new coupon system by expanding on their own very successful coupon system and allowing other merchants to have coupons on eBay.

Think about it, a customer purchases something from you on eBay and they are happy with their purchase. What better way to remind them of you than to give them a coupon. Instead of the customer thinking of eBay they are thinking of you as an eBay seller and they are more likely to visit your store because of it. I think this is a great idea and I would bet money that it will be successful and rolled out to everyone as a feature in your "My eBay" for if anything, repeat customers. Getting those coupons to people who haven't purchased anything from you may be a little harder for the small merchant but who is to say that when the test is done that they will even allow that?

Lighten up, it is commerce, you aren't entitled to anything.

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: fruity

Wed Nov 25 21:22:56 2009

aren't they one of the big guys who had that checkout scandal? hmmm ebay I think is playing with fire promoting any seller that direct to shoppers

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: fruity

Wed Nov 25 21:24:09 2009

Forcing a coupon with a payment system. Yeah, I'm going to write me another letter

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: On Lies and Secrets

Wed Nov 25 21:34:42 2009

The fine print: "eBay reserves the right to cancel, amend or revoke the coupon at any time"

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: On Lies and Secrets

Wed Nov 25 21:47:07 2009

IMO, the ebay corporation is becoming dangerously reliant on discounts to drive sales.  Training buyers to expect discounts is not a sustainable strategy, IMO.  It is as if the ebay corporation is trying to bribe buyers into purchasing from certain sellers.  IMO if the demand was truly there, there would be no need for bribes or discounting.  A seller would simply sell more because they were excellent sellers who had merchandise for which there was an authentic demand.

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: Coupons Schmoupons

Wed Nov 25 23:41:11 2009


@fruity -  Yeah, I'm going to write me another letter  

ROFLMAO!

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

This user has validated their user name. by: Ming the Merciless

Thu Nov 26 03:55:13 2009

If what "huh" says is true, then coupons are nothing more than a continuation of the ebay strategy of maximizing THEIR profits and minimize their liabilities while transferring as many of both to the seller as they possibly can.

In short, this coupon thing means even less profit for sellers in the long run and is another attempt by ebay to drive prices down at OUR EXPENSE.

Coupons are fine on private websites where we have control, but they're toxic on ebay if we're the ones who in the end pay for them.

And "huh" -- a little less condescension, please. You ebay employees aren't exactly mental giants.

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: Marvin

Thu Nov 26 08:01:10 2009

Ming, Fruity, hope you see this.

You want to prove ebay is involved in illegal activity. Here it is!!!

Items with free shipping on tiger have shipping added to them on ebay to cover a discount being given and to deceive the consumer into believing they are saving money when in fact they are paying more.

You can’t offer a coupon/discount then jack up the price 321% over the value of a coupon and claim you are giving the consumer a discount. This is misleading, deceptive and unfair.  It’s Illegal.

In this case shipping is added to raise the total price the consumer pays on ebay for the specific purpose of offering a discount to persuade the consumer to buy because they will save money when in reality the price has been raised and no savings existed. To compound the problem so ebay profits even more by collecting fees the discount can only be applied if you pay by paypal.

Get a screen capture program and go to tigers store on ebay. Find listings valued at over $100 then go to tigers site and find the same item. Find items on tiger with free shipping and the same item on ebay charging for shipping. There are hundreds of them.

START HERE: Go to ebay and search for item 320452925637 New Tripp Lite 8-Port KVM manufacturers part number B007-008. This is tigers listing.

Now go to tigers website and search for the same item “B007-008”. Go to checkout and shipping is FREE!!!

Cost to buy on ebay totals $266.06
Cost to buy  same item on tiger totals only $249.99
On ebay you pay $16.06 more

Ebay may offer you a $5 off coupon for this but keep in mind the price has been jacked up 321% over the value of the coupon - $5 X 321.3% = $16.06  With the $5 off coupon you still pay $11.06 more on ebay than you would from tiger. Why?

Who is adding the shipping? Tiger or Ebay?

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: honeybunch

Thu Nov 26 09:54:44 2009

..."Lighten up, it is commerce, you aren't entitled to anything."...

Wrong, we ARE entitled to something.  Precisely because this IS commerce, we are entitled to receive value for our money.  But that value has already been eroded by:
- a search function biased toward large sellers
- advertising that takes buyers offsite
- policies that are hostile to small sellers
- a fraud-enabling payments requirment
- a site filled with counterfeit goods and millions of listings of the exact same cheap junk
- a glitchy user interface that just gets worse with every change

So, since absolutely nothing of value has been added to offset the increased fees, we are not getting what we are ENTITLED to:  value for our money.  We pay more fees for less visibility, less customer service, and declining traffic. We're not getting what we're ENTITLED to for the money we pay, so we take our money elsewhere.  That's commerce.

..."Getting those coupons to people who haven't purchased anything from you may be a little harder for the small merchant but who is to say that when the test is done that they will even allow that?"...

Thus proving once again that you (eBay) have learned nothing.  If all we ever see is our fees being used to develop features for large sellers -- if all we get in return for our fees is the knowledge that we're supporting other sellers' businesses -- WHY SHOULD WE KEEP PAYING?  God.  This isn't rocket science.

Lighten up?  Ah, I see, that's just the next entry in the eBay lexicon of condescension.  It comes after "adapt" and "get over it" and "it's all good," but before "noise" and "seller anxiety" (Griff's personal favorite for downplaying the concerns of small sellers).

What's so funny is that we may be a little worked up, but you, you're just plain terrified.  You're terrified, because you know that the foundation underneath those mega-sellers -- sellers who pay no listing fees and who have lousy sell-through at rock-bottom prices with tiny FVFs -- gets shakier with every seller who leaves.

And that just floors me.  You know what's wrong, yet you continue down the same destructive path.

You chase off your PAYING customers in favor of the non-paying ones.

You implement value-eroding change after change and then get all confused that we won't just sit and take it, and keep feeding you money.

You've seen the decline in traffic and profits that has resulted from all those paying customers leaving, so you try to lure us back with lame gimmicks like half-off listing fees for a day -- yet you don't fix the things that chased us off in the first place.  In fact, you just keep implementing more changes to squeeze the small seller and benefit the large one.

It's amazing.  I've never seen a company bury its head in the sand so stubbornly.  It's willfull self-destruction on a grand scale.

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: stryker

Thu Nov 26 10:05:03 2009


take a look at the feedback for Tigerdirect, They have a rather high percentage of dissatisfaction(1% negs and nuetrals)

  Which is not unusual for a large fulfillment business, yet their dsrs (including s/h) are STRIAGHT 4.9's  thats almost mathamatically impossible,

   cudos's to TD for defying the laws of mathamatics and chance and coingatulations on their TRS CUTE little sheriffs badge

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: buyer

Thu Nov 26 10:12:19 2009

Wow, good catch, Marvin!!

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: Buck Efay

Thu Nov 26 11:57:01 2009

charging more for "Free Shipping" is illegal in many states especially California, where Ebay is based. Even telling the sellers to roll in suce fees and state free shipping is illegal. All you free shipping sellers are at legal risk if you raised your price even 1 cent over past pricing on the same items.

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: ebaydirtylaundry

Thu Nov 26 13:31:54 2009

Marvin, good detective work.

I see they are adding on sales tax for my state FL 7% that eBay is not showing, but i bet it's added during eBay checkout.

Happy Thanksgiving Everyone.. :)

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: Turkey Lurkey

Thu Nov 26 15:48:39 2009


@ Marvin

Thank you for this, have passed it on!

@honeybunch

Spot on!

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: fruity

Thu Nov 26 16:29:31 2009

What do you mean you pay more? Somebody go send screen shots to Ina so she can update this article. Then I write me a letter with pictures.

eBay Promotes TigerDirect with Special Buyer Coupons   eBay Promotes TigerDirect with Special Buyer Coupons

by: Jeffrey

Thu Nov 26 17:15:29 2009

Marvin. Brilliant. Absolutly Brilliant. Way to go. It is coming down exactly as you show. Shipping is being used to raise prices. I tried it and found several This is a shame yet not surprising for eBay.

Click to view more comments
1 2  [Next Page]


Login is required to post comments.
To sign in to leave a comment using your AB Verify User Name, fill in the form below. If you have not yet signed up for AB Verify, or if you'd like more information, go to the Registration Page
.

Login for AB Verify
Be sure and use your email address and password to log in.

 
Email:
Password:
 
 Forgot Your Password?
 Even though you are signed in with the AuctionBytes Blog, you will have to sign in to the EcommerceBytes blog. But you can sign in with your existing AB Verify info.