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Wed Aug 30 2006 13:10:13

Google Not a Level Playing Field?

By: Ina Steiner

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eBay always talks about the Level Playing Field in discussing how it treats small sellers versus large sellers. Whether it is actually the way eBay does business or is simply propaganda is a matter of opinion.

Interestingly, Google's Head of Retail John McAteer is not afraid to say he will give special treatment to large retailers. When running for the Board of Directors of Shop.org recently, he said:

"Shop.org will get access to my Product Management and Product Marketing Teams so that Retailers can hear first hand of new product announcements and product updates. This will allow Shop.org to share/alert their members of any potential impact of their business."

(Annual membership dues for Shop.org range from $2,500 to $5,500 based on annual online consumer retail sales.)

It's only fair to point out that eBay and Yahoo execs also sit on the Shop.org board. It's just that Google is the only one spelling out the special access large retailers get to these Internet giants.




Comments (3) | Permalink

Readers Comments

Google Not a Level Playing Field?   Google Not a Level Playing Field?

by: Morra

Tue Sep 5 09:59:43 2006

Ina- good article. I just wanted to point out that I dont know that this move to favor larger retailers is off-policy for Google. For years, Ad Words customers who spend over $10k a month got an account rep and someone to manage their account, plus the all-powerful invoicing ability.

Google Not a Level Playing Field?   Google Not a Level Playing Field?

by: trevor ginn

Fri Sep 15 13:38:47 2006

By these standards eBay is not a level playing field either as larger sellers get better support from eBay with an account rep of sorts

Google Not a Level Playing Field?   Google Not a Level Playing Field?

by: Fred Murphy

Sun Sep 24 09:38:59 2006

OK, so google is not a level playing field.  Big customers pay less for electric, too.

The difference is google is honest about it, while ebaY continues to lie about their LPF while the reality is nowhere close to that.



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