Covering auctions, collectibles and marketplace selling.
The AuctionBytes Blog has been giving a voice to online merchants since its launch in 2005. Named one of the world's top 30 blogs in 2008 by "Blogging Heroes." Weigh in with your thoughts on the joys and pitfalls of selling online.
|Wed Jan 25 2006 14:14:23|
My Theory on eBay Express and Paid Search
By: Ina Steiner
|My Theory on eBay Express and Paid Search|
|Thu Jan 26 13:43:53 2006|
If Ebay started to display pay-per-click ads on every auction (like Yahoo did), that would upset a lot of sellers because they pay listing and final value fees and want to control content and layout of their auctions. However, Ebay could introduce this optional feature - if a seller decides to include pay-per-click ads into his auction, Ebay would split 50%-50% of all proceeds with that seller up to the amount of fees a seller owns to Ebay - thus preventing abuse of submitting actions just for the sake of generating clicks. Furthermore, clicks from IP address from which an action was submitted, would not count.
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