AuctionBytes Blog
Covering auctions, collectibles and marketplace selling.

AuctionBytes Blog The AuctionBytes Blog has been giving a voice to online merchants since its launch in 2005. Named one of the world's top 30 blogs in 2008 by "Blogging Heroes." Weigh in with your thoughts on the joys and pitfalls of selling online.
Wed Dec 14 2005 11:08:33

AOL Exits Classifieds as Google & Microsoft Enter

By: Ina Steiner

Sponsored Link

As Google and Microsoft gear up new classified ad services, AOL is pulling out, according to an email sent by TIAS to its merchants (See today's AuctionBytes Newsflash story, hot off the press: link). It seems amazing, given how hot classifieds are right now, and how long AOL has worked on its classified ad system.

AOL was king of advertising when AuctionBytes launched back in 1999, and in fact, AOL was a huge factor in eBay's success. I inquired about advertising on AOL back then, and because of its agreement with eBay, I would not be able to mention a competing auction site within 4 clicks of any URL included in my ad on AOL!! This enabled eBay to effectively shut out its competitors - even any mention of its competitors.

Companies like Google, Yahoo and Microsoft want content to drive paid search, and classifieds are seen as both content and as a source of ad revenue. It will be interesting to see who seals the deal with AOL and what they will do with AOL Shopping.

Comments (1) | Permalink

Readers Comments

Perminate Link for AOL Exits Classifieds as Google & Microsoft Enter   AOL Exits Classifieds as Google & Microsoft Enter

by: Nancy

Fri Dec 30 11:07:05 2005

I think Google is going to give Ebay a good "run for their money" in time.

Login is required to post comments.
To sign in to leave a comment using your AB Verify User Name, fill in the form below. If you have not yet signed up for AB Verify, or if you'd like more information, go to the Registration Page

Login for AB Verify
Be sure and use your email address and password to log in.

 Forgot Your Password?
 Even though you are signed in with the AuctionBytes Blog, you will have to sign in to the EcommerceBytes blog. But you can sign in with your existing AB Verify info.