eBay confused sellers recently with a notice about changes to the way it evaluates seller performance. What's new, in a nutshell, follows:
"The consequence of your monthly Seller Performance Evaluation currently applies to listings from that same month. From July 2020, they will apply to listings in the following month. We'll begin the transition to the new timelines on the June 20 evaluation."
But the page where it describes the changes also notes the evaluation rules for earning the Top Rated Plus badge and discounts will also be changing in July.
Normally sellers would weigh in on how these changes will impact them, but either they believe it won't have an impact, or they are unaware of how the changes will impact them. (We checked today's weekly chat session, and no one raised the issue.)
One of the questions we've seen arise is why
eBay is making the changes, and we do have a theory about that. eBay is changing its fee structure
in July as it scales the Managed Payments program to a greater number of sellers.
eBay is combining Final Value commission fees with payment processing fees - and Top Rated Seller Plus discounts will impact the amount eBay will be required to disburse to sellers. (Once a seller is enrolled in Managed Payments, the buyer pays eBay, and eBay disburses the funds to the seller.)
The changes eBay is making to the seller evaluation and TRS+ timing may help it calculate the disbursements owed to sellers.
eBay set up a page on its website to explain the two changes:
- Seller performance evaluation in June versus July 2020
- Changes to eBay Top Rated Plus badge evaluation
One of the FAQs on the page is puzzling:
Can I opt out of automatic acceptance?
No, we want to ensure that the payment process goes as smoothly and quickly as possible for everyone.
It's interesting to note that the formatting looks identical to the pages eBay rolls out for Seller Updates, and as we noted, eBay has historically announced Summer Seller Updates in May, which it has yet to do this year.
We've also noted eBay has yet to publicly post the new Managed Payments fee structure.