AuctionBytes Blog
Covering auctions, collectibles and marketplace selling.

AuctionBytes Blog The AuctionBytes Blog has been giving a voice to online merchants since its launch in 2005. Named one of the world's top 30 blogs in 2008 by "Blogging Heroes." Weigh in with your thoughts on the joys and pitfalls of selling online.
Mon Jan 10 2022 21:24:24

Ten Percent of Etsy Sellers Use TikTok to Promote Listings

By: Ina Steiner

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Do you think TikTok is a good way to promote marketplace listings? It seems sellers are in disagreement about the value of the social media/video platform, but one online marketplace has no reservations - Etsy is actively encouraging its sellers to learn more about it.

Etsy said it surveyed sellers to see how many were using TikTok to promote their business. It found "only" 1 in 10 respondents were currently using the platform. (10% actually sounds like a significant number.)

In promoting a webinar to educate sellers on using TikTok, Etsy referred to TikTok as a "uniquely powerful marketing channel for small ... Read More

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Sat Jan 8 2022 15:54:50

Should eBay Rewrite Your Listing Titles in Search Results?

By: Ina Steiner

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How would you feel if eBay rewrote the titles of your listings when displaying them in search results? We haven't heard any reports that eBay is doing it, but the company filed a patent describing the concept.

At first glance, this may seem like a really bad idea, but there are few factors that validate the rationale for doing so.

eBay describes its reasoning in the patent filing:

"It is challenging to present a long description for a product listing on a mobile screen. Specifically, a screen size of a mobile phone is less than a screen size of a computer (e.g., ... Read More

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Tue Jan 4 2022 10:15:20

Online Marketplace Artfire Closes Blaming Regulation

By: Ina Steiner

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Online marketplace Artfire closed, blaming regulation and complexity in operating a marketplace. A reader who contacted us this morning said the closure came as a surprise, although the marketplace had published a notice in December that it would be closing at the end of the year.

A message on the Artfire website this week states in part, "ArtFire was launched in 2008 and was operated by the original owners and team until December of 2021. Changes in regulations and the increasing complexity of operating an online marketplace made the continued operation more challenging in the final years and ... Read More

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Sun Jan 2 2022 15:44:39

Alarming Return Policy that Could Hurt Small Sellers

By: Ina Steiner

 

This year, more major retailers are implementing a "just keep it" return policy that could be detrimental to small sellers. Narvar provided data that suggests the practice among large retailers and marketplaces grew in 2021, exacerbated by supply chain issues and consumer behavior.

A majority of shoppers buy items knowing they will return it, according to the company, a practice it calls "bracketing." Narvar's 5th annual State of Returns report revealed that 60% of shoppers are buying multiple items at the same time with the intent to return some of them mainly because they cannot try products in store or are ... Read More

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Tue Dec 28 2021 22:22:26

Why Is eBay Linking to WayBack Machine and Slack?

By: Ina Steiner

 

eBay sent out an email advertising a New Year's sale: "Get your hands on an extra 15% off for New Year’s essentials." The email linked to a landing page where it included links to WayBack Machine and Slack, for some very odd reason.

The top of the eBay email advertised "Extra 15% off - save on essentials until 1/3, Get the coupon." The link leads to a landing page offering 15% off through January 3rd on items in four categories: Electronics; Fashion; Home and Garden; and Sporting Goods.

At the bottom of the page, there are five dense paragraphs describing eBay deals ... Read More

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