EcommerceBytes-NewsFlash, Number 2315 - June 23, 2010     4 of 5

New Conference to Address the Rise of Social Commerce

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The Altimeter Group will hold a 2-day conference in the fall called "the Rise of Social Commerce." The event promises to give attendees insight about how to build communities, enhance brand loyalty and improve the customer relationship and costs $2,000 to attend.

The Altimeter Group was founded by Charlene Li, author of Groundswell and formerly of Forrester Research. Jeremiah Owyang, considered one of the leading experts in social media and also a former Forrester Research analyst, is a Partner.

The event takes place in Palo Alto on October 6 - 7, more information is available on the Rise of Social Commerce website.

About the author:

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to

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