728_header.jpg (23748 bytes)
 Home 
 EB Blog 
 AB Blog 
 Letters 
 Podcasts 
 ABTV 
 Forums 
 EPIS 
 PR Service 
 Classifieds 
 EKG 
 Ratings 
EcommerceBytes-NewsFlash, Number 2294 - May 25, 2010 - ISSN 1539-5065    2 of 5

Etsy Reports 78% Increase in Sales in April, Traffic Growth Rate Slows

By Ina Steiner
EcommerceBytes.com
May 25, 2010




Email This Story to a Friend

Etsy sales were $22.4 million in April 2010, a 78% increase year-over-year. However, traffic to the site for the month grew by only 37% year-over-year, showing a steady decline in the rate of growth since January. Year-over-year pageview growth for Etsy was as follows:

Jan 2010 - 63%
Feb 2010 - 56%
March 2010 - 43%
April 2010 - 37%

Etsy's overall slowing growth rates show a maturing market, despite its efforts to expand in Europe. Its lack of traction in Asia has not gone unnoticed. This year, 1forME launched in South Korea offering hand-made, artists-produced goods, stating on its website, "1forME is Etsy of Korea."

Etsy April 2010 Sales

  April 2009 April 2010 Percent Change
Dollar Sales $12.6 million $22.4 million

78%

Unit Sales 786,825 1,241,525

58%

New items listed 1,277,442 1,842,147

44%

New members 154,000 236,040

53%

Page views 491,876,705 674,883,398

37%

Source: Etsy

About the author:

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.

You may quote up to 50 words of any article on the condition that you attribute the article to EcommerceBytes.com and either link to the original article or to www.EcommerceBytes.com.
All other use is prohibited.

Sign up for our Email Newsletters

Email This Story to a Friend
Email this story to a friend.


2 of 5


Sponsored Ad