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EcommerceBytes-NewsFlash, Number 2251 - March 25, 2010 - ISSN 1539-5065    1 of 2

BigCommerce Introduces Facebook Shopping App

By Ina Steiner
March 25, 2010

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BigCommerce launched application that allows online merchants to sell products from their online retail sites using Facebook Platform. BigCommerce SocialShop lets sellers display products from their BigCommerce store alongside their regular status updates and Facebook wall posts. It also allows shoppers to share products with their friends on Facebook, either by posting the product to their own wall or by posting the product to the walls of their friends, virally promoting the company's products. BigCommerce is the latest offering from Interspire, a provider of shopping cart software.

About the author:

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.

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