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EB-Update Issue #257 - February 21, 2010.

Current Issue

From the Editor

Have questions about shipping? Find out how to get your questions answered by the USPS; learn how local businesses can stand out in Google searches; and watch for an interview with Craigslist founder Craig Newmark this week focused on customer service. All this and more in today's AuctionBytes editorial.

The Challenge of Attracting Shoppers to Your Online Store

If you've launched your own online storefront and are wondering where all the customers are, don't panic! Jeff Gawronski has some tips for small merchants on how to get attention and grow your sales so you can enjoy the excitement of having your own website.

Guest Column: Increasing Product Sales with Customer Reviews

Pehr Luedtke is the CEO of PowerReviews, a leading customer reviews and social commerce solutions provider. In this exclusive article for AuctionBytes, Pehr looks at five ways small and medium size retailers can leverage customer reviews to drive more sales.

First Item Sold Online: Buying Furbies and Selling Snark

Do you remember the first item you ever sold online? Let us know by sending an email to and we may publish your story. Today we hear from Laura whose first sale online was a copy of "The Annotated Snark" by Martin Gardner. She also remembers her first online purchase - Furby dolls for each of her daughters!

AuctionBytes This and That Roundup

Auctiva introduces eBay Multi-Variation listing tool; PayPal expands dispute ID numbers; Goole creates new ad category for local businesses - all this and MORE in our This & That column!

Collector's Corner: Swatch Watch

It's hard to believe, but it's been almost 30 years since the Swatch watch took the fashion world by storm. You could say, time flies while you're having fun, and Collector's Corner Editor Michele Alice explains how these colorful collectibles can help you keep track.

AuctionBytes Soundoff: Letters to the Editor

In every issue, readers soundoff about issues important to them. From feedback to payment services, from fees to posting policies, AuctionBytes Soundoff gives you a chance to air your views.