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EcommerceBytes-NewsFlash, Number 2741 - February 16, 2012 - ISSN 1539-5065    3 of 3

UPS Seizes on New Package-Delivery Trend for Online Retailers

By Ina Steiner
EcommerceBytes.com
February 16, 2012




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UPS is getting in on a new trend in ecommerce logistics with its acquisition of Belgian firm Kiala, a firm that provides convenient delivery options to busy consumers purchasing goods over the Internet.

Kiala launched in 2001 as a private firm and currently operates in five countries: Belgium, France, Luxembourg, the Netherlands and Spain. It has developed a platform that enables ecommerce retailers to offer their shoppers the option of having goods delivered to a convenient retail location.

Last month, EcommerceBytes wrote about a company with a similar business model called Kinek that has been recruiting brick-and-mortar facilities - including UPS stores - into its network to serve as receiving depots.

UPS said the acquisition of Kiala would broaden its service portfolio for business-to-consumer deliveries. Terms of the deal were not disclosed.

Read what others had to say about the new package-delivery trend in this December AuctionBytes Blog post, "How Will the Package Pickup Trend Affect Online Merchants?"

About the author:

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.

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