EcommerceBytes-NewsFlash, Number 2719 - January 17, 2012     3 of 4

WorthPoint Launches New Content for Dealers and Collectors

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WorthPoint launched two new services for antiques dealers and collectors - WorthPoint Marks for detailed information on distinguishing makers' marks, and the WorthPoint Digital Library, which contains topical content covering a wide spectrum of history and background on specialty items.

WorthPoint spokesperson Debra Young said the WorthPoint Digital Library launched yesterday with approximately 130 antiques and collectibles titles from F+W Media. They cover a wide range of collecting topics, from cleaning and preserving antiques to insuring them.

WorthPoint subscribers can place articles on their virtual reference shelves for further reading or research and can highlight passages, add notes, mark items and purchase printed editions.

Young said WorthPoint will add more content from additional publishers in the future, and said, "This is all part of our commitment to provide tools that help the collecting community turn reference information into powerful knowledge."

WorthPoint Marks features a database with more than 40,000 marks and hallmarks across metals, ceramics, glass and other categories, enabling users to research information about an item's maker both within the system and through links to additional data about the manufacturer and the item.

Will Seippel, CEO and founder of WorthPoint, said the company has plans to include visual recognition-based searches, a first in the industry. "That will make WorthPoint the undisputed leading resource for marks information as well as value data," he said.

Initially, the new WorthPoint Marks and WorthPoint Digital Library will be offered as standalone services at MarksandLibrary.com and will be integrated with the main WorthPoint site at a later date. "We would have preferred these services be integrated with WorthPoint.com right now," Seippel said, "But our subscribers told us they wanted access to them immediately and are willing to wait for integration. "

The WorthPoint offerings are available on a subscription basis, starting at $12.99 per month for WorthPoint Marks and $14.99 per month for WorthPoint Digital Library or $21.98 for both. A free trial is available so everyone can try before they buy, and a discounted subscription is provided to existing WorthPoint subscribers.


About the author:

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.


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