Etsy Tests PayPal Billing
By Ina Steiner
Etsy is beta testing functionality that allows sellers to pay their Etsy bills via PayPal. As a recent survey revealed, international sellers overwhelmingly prefer PayPal as a method of payment. In addition, the Etsy marketplace for handmade and vintage goods said its branding has been incorporated into the PayPal checkout pages linked from Etsy:
"Now, when a buyer is sent to PayPal from Etsy during the Etsy checkout process, the Etsy logo will be visible at the top of the pages where the payment is made. We think this will help lessen the confusion experienced by some new buyers on Etsy, as we've seen in user testing, research, survey results and feedback from the community."
More enhancements to the Etsy checkout process are in the works, it said.
About the author:
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to firstname.lastname@example.org.
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