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EcommerceBytes-NewsFlash, Number 1748 - March 14, 2008 - ISSN 1539-5065    1 of 2

eBay Rolls Out New Checkout with Multi-Seller Payment

By Ina Steiner
March 14, 2008

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eBay is rolling out a new version of eBay Checkout that lets buyers pay for multiple items from multiple sellers. The new Checkout has been in testing for several weeks and eBay will expand the rollout over the next several weeks. Once buyers see the new Checkout, it will become their default except in cases where sellers use a third-party listing provider.

New features of eBay Checkout include a progress meter that lets buyers see where they are in the process; simplified editing of information; and improved coupon, gift certificate and gift card redemption.

eBay said the new checkout also offers improved merchandising of seller inventory post-payment so sellers have an even better opportunity to sell more items during the Checkout process. The new eBay Checkout has been customized to meet the specific needs of many of eBay's international markets, but it will not be made available in China, Germany or India.

A discussion board thread started in January in which buyers and sellers discuss the new Checkout show that some features are not automatically popular with users (http://forums.ebay.com/db1/thread.jspa?threadID=1000661962&tstart=0&mod=1205435276537).


About the author:

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.

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