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EcommerceBytes-NewsFlash, Number 1594 - August 07, 2007 - ISSN 1539-5065    3 of 4

Amazon.com Launches Jewelry & Watches Stores Internationally

By Ina Steiner
August 07, 2007

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Amazon.com said it has recently launched its Jewelry & Watches store on Amazon.co.uk, Amazon.de and Amazon.jp. "We are thrilled to be able to offer our international customers the opportunity to purchase jewelry and watches online," said Peter Lai, Director, Amazon.com Jewelry & Watches. "Customers love Amazon.com's outstanding selection and low prices, and we know our customers in the United Kingdom, Germany and Japan will too."

Amazon.com said its second quarter 2007 jewelry sales increased significantly with diamond sales increasing 260 percent, color gemstones sales increasing 169 percent and sterling silver sales increasing 107 percent. Women's watch sales increased 100 percent, citing top-selling brands such as Movado, Cartier, Omega, Tag Heuer, Baume Mercier and Invicta.


About the author:

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.

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