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EcommerceBytes-NewsFlash, Number 1433 - December 15, 2006 - ISSN 1539-5065    2 of 4

BuySafe's eBay-Bonding Service Expands to Miva Merchants

By Ina Steiner
EcommerceBytes.com
December 15, 2006




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BuySafe, an eBay auction and ecommerce bonding service, announced on Thursday that it has partnered with MIVA Small Business Solutions. MIVA merchants will be able to add BuySafe's trust seal and bonding services to their websites. MIVA Small Business Solutions has over 60,000 customers and is a leading supplier of ecommerce software solutions to small and medium-sized businesses.

BuySafe certifies and monitors online merchants. Consumers who make a bonded purchase from a BuySafe Merchant receive a surety bond backed by Travelers, ACE USA and Liberty Mutual that guarantees up to $25,000 that all terms and conditions of the sale will be met.

Under the terms of the partnership, a BuySafe module will be included as part of the MIVA Merchant 5 software for new and existing customers, allowing them to seamlessly integrate the BuySafe trust solution into their Websites beginning in January. BuySafe is accepting a small number of merchants in advance of wide release to serve as beta testers.

James Harrell, vice president and general manager of MIVA Small Business Solutions, said, "By incorporating the BuySafe trust solution directly into our software, we're providing our customers with a vital tool that creates more confident shoppers, improves site conversion rates, and helps them ensure their online success."

http://www.buysafe.com

About the author:

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.

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