EcommerceBytes-NewsFlash, Number 787 - June 22, 2004     1 of 6

Tiffany Sues eBay over Fakes

Email This Story to a Friend

Reuters and Wall Street Journal report that Tiffany filed suit against eBay "alleging that the Internet auction site should be held accountable for the sale of counterfeit Tiffany jewelry through eBay." Tiffany said 73% of items purchased on eBay in a study it conducted were counterfeit.

In Germany, a court ruled in favor of eBay in a lawsuit filed in April 2001 by Montres Rolex S.A. According to eBay's annual report, Rolex may appeal the ruling to the German Federal Supreme Court. The suit had alleged eBay subsidiaries were infringing Rolex's trademarks and sought an order forbidding the sale of Rolex-branded watches on eBay and damages.

To discuss eBay copyright and trademark issues, visit the AuctionBytes eBay VeRo and Copyright Forum at:

Reuters article on CNN Money:

Wall Street Journal article (Must be paid subscriber):

About the author:

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to

You may quote up to 50 words of any article on the condition that you attribute the article to and either link to the original article or to
All other use is prohibited.