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June 19, 2009

TurnTo Exploits the Social Component of Shopping

Fri June 19 2009 16:37:09
TurnTo CEO and founder George Eberstadt sat down with AuctionBytes Editor Ina Steiner at the recent Internet Retailer conference to explain how his service helps shoppers learn more about products by connecting with their friends who have made similar purchases. By leveraging the Facebook platform and other social networking sites such as Twitter and LinkedIn, TurnTo's widget can help retailers tell visitors when they know someone who has experience with their products or services. George explains how TurnTo protects users' privacy (they learned from Facebook's Beacon experience), while still providing "trusted references." Run Time: 8:21

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June 16, 2009

Finding Products Online on TheFind.com

Tue June 16 2009 22:24:06
  Rob Ulveling of TheFind.com spent time with AuctionBytes.com Editor Ina Steiner on the floor of the Internet Retailer conference to answer questions about the shopping search engine. The company scours the web looking for product listings to display in search results, and also offers a new paid service for merchants to "claim" their feeds for better visibility on TheFind.com search engine. http://www.thefind.com

Run Time: 2:42
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