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May 15, 2013

Noam Inbar Explains New Zooz In-Ad Payments Solution

Wed May 15 2013 11:23:22
ZooZ helps online merchants create a streamlined checkout process on their online and mobile websites. Noam Inbar, Vice President of Business Development for ZooZ joined EcommerceBytes to discuss a new service that lets mobile shoppers purchase an item by tapping on an ad. Rather than being brought to a checkout page on a different site, the consumer can purchase the product in a full native checkout experience, and without requiring credit card details to be re-entered. Inbar, formerly of PayPal, explains how ZooZ helps retailers and explains how the company is working with ad networks to deliver its in-ad payments solution. NOTE: If you have a problem listening to the podcast using the FireFox browser, go to Tools, Options, click on "applications" and change both Mp3 sound formats to Windows Media player (click on Quick Time in the right column to change). Or you can use another browser such as Internet Explorer or Google Chrome. Run Time: 13:07
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