|Mon May 7 2012 15:52:14|
eBay's Return Policy Can't Be One Size Fits All
I sell jewelry on eBay and some of it is quite pricey. I was looking at ecommerce sites like Bluefly and others and even though they have a 60 day return policy on many items they also have a no return policy for estate items, fine jewelry and no returns if their tag is removed from these items so the item cannot be worn or tampered with..it is a special security tag. They say that if the tag is removed and they receive a return, the item will be sent back immediately and not accepted.
Under the new mandate, eBay has no final sale and no way to segment the market between high end valuable items that should be treated differently 4, 5, 6 figures and more vs the less expensive items and no differentiation in return policy between the "crown jewels" of ebay and other items.
My items are not as pricey as some sellers that have items over $100,000 at times. I suppose those sellers will not offer a return at all.
We are not talking about shoes here or trinkets. Ebay has to differentiate between expensive items that are at risk for cons and less expensive items. I am not worried about less expensive items either but to treat all items as if they were at the same risk and have no final sale items or some way to tag them. I guess these sellers will have to do their expensive items on websites and the less expensive items will have to stay on eBay?
I do not think that eBay has thought through this policy very well. We are both going to try this out but are a bit concerned that this could be a huge disaster. We have already had one loss that I do not want to get into here only because I don't want to give anyone any ideas.
I don't think that eBay realizes that Amazon is not selling the same high end items, estate items that eBay has been selling and eBay may be risking the loss of a large market...However that is what happens when you have an investor focused short term view vs a visionary running a company that is looking long term and working on the infrastructure and long term strategy and how to differentiate themselves.
eBay has not thought this out too well. It is fine for some items but their high end items that give them some cache may be disappearing. We shall see how they protect sellers on this...
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