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Tue Feb 7 2017 11:36:37

eBay Ends Listing over the Mention of a Velcro Fastener

By: Reader

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Dear Ina,
I was notified by eBay that "Your listing has been removed: Trademark Violation - Unauthorized Listing Content."

I continued on with the links in the email to try to determine why the listing was removed. To my surprise, it was because I used the word VELCRO!

I find that unbelievable that eBay would remove my auction due to this. Here is the wording from the email.

The VELCRO(R) trademark should be used only when referring to genuine VELCRO(R) brand fasteners. Non-VELCRO(R) brand products should be identified by their functional terms, such as "hook and loop," "self-adhesive straps," and so forth. The proper use of the VELCRO(R) trademark assists us in safeguarding the integrity of the VELCRO(R) brand, and helps to protect consumers from products incorrectly sold as VELCRO(R) brand products. 

How do they know if it is a genuine Velcro brand fastener (featured in the product for sale)?
Cathy

Comments (35) | Leave Comment | Permalink
Readers Comments

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: FeelingFroggy This user has validated their user name.

Tue Feb 7 12:12:20 2017

How do they know????

Puff out of the air comes the knowledge that the so called fastener is fake.....smell.

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

This user has validated their user name. by: Marie

Tue Feb 7 13:11:10 2017

Vero violations are extremely hard to battle and are often WRONG.  I've had some of my listings removed for my pictures before.  Someone belonging to Vero stated it was their pic.  It wasn't, but they said it anyway.

I then proved it wasn't their pic, but mine.  They didn't seem to care.  To this day I can't relist that item.

I've had some listings removed for using a word such as the OP did.  Normal words that someone would use to describe a particular item, yet someone belonging to Vero said it was proprietary and my listings were shut down.

You can fight these things, but it is extremely time consuming and difficult.  The email you received should have given you a way to contact the company that is responsible for you getting the VERO violation.  

I have received VERO violations that did not include the info on how to get in contact with the lawyer or company and I had to call Ebay to get it. But it is suppose to be supplied to you, so if it is not in the email, call Ebay.

It is wrong and unfair how these violations are applied.

Good Luck!

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: pace306 This user has validated their user name.

Tue Feb 7 13:38:36 2017

..... its like all OTHER eBay issues (ducking so that the eBay cheerleaders can take their swings at me) ... its all about eBay making money, ripping off and stealing from sellers.

YES, VERO makes money for eBay - and I dare ANY eBay employee to come sue me in court on that statement.

Why does eBay search SUCK? 'cause they want it to. Why cant you find your item - cause they dont want you to. Why when challenged in court about fakes did eBay say "there are SO MANY LISTINGS WE CANT BE HELD RESPONSIBLE FOR THEM ALL"?

The common theme is HOW eBay listings are controlled and WHO controls them.

If there are "too many listings for eBay to be held responsible (searching through each one to find fakes that need to be removed) then HOW CAN BRAND XXXXX find YOURS?

Answer: VEROWATCH.com - an eBay company - sells the tools to help find "listing violators". $150 per half hour of time with those companies tools. (Ive got the screen shot of verowatch.com using eBay servers and IP - and the resulting emails that SWEAR its "not them". BS - the company hurts its own sellers WITH IMPUNITY.

Back to this issue - theres NO WAY on gods green earth that a seller should/could/would know if a specific fastener thats part of a piece of clothing is "real" Velcro or not. Just not possible.

YES if you are selling reels of it for a project you cant call generic copied Velcro like material, VELCRO - THAT is copyright infringement, but NOT the other case.

VERO also doesnt give a rats posterior what the complaint they get faxed says. eBay HATES sellers and therefore doesnt even bother to read whats on them. They could accuse you of being a martian and it wouldnt matter.

If you can get a lawyers letter to stop the harassment then do so - otherwise just give in and word it the way they want, since the b@st@rds wont stop until you "up n die".

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: RL15 This user has validated their user name.

Tue Feb 7 17:15:13 2017


devins chinese sellers would not have had their listings removed.

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

This user has validated their user name. by: Rexford

Tue Feb 7 18:03:36 2017

Some of these VERO companies, and Velcro is obviously one of them, are absolutely acting ridiculously and completely out of control.

Shame on VELCRO.

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: Snapped This user has validated their user name.

Tue Feb 7 20:28:14 2017

Just be glad those fasteners weren't on a 'onesie'.  

They'd have remotely melted your keyboard, and wouldn't even offer a kleenex for your tears.

Er...sorry....tissue.

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: I Must be Crazy This user has validated their user name.

Tue Feb 7 22:04:57 2017

Velcro is in an enviable position of having it's product name be synonymous with an item, much like Kleenex for tissue, and Google for search. I think it's a shame these can't be seen for what they are, innocent references to an item as opposed to a violation of trademark.

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: Frank F This user has validated their user name.

Tue Feb 7 22:21:24 2017

This is so ridiculous. Stuff like this goes on, yet the Chinese criminal counterfeiters has millions of listings that violate the trademarks of American brands.

The owning companies have just given up pursuing it, as they have discovered that its a endless unwinnable game of 'whack a mole'. The brand owners take down listings or all listings for an account, yet bingo the criminals have a new account with all the same items back up the next day... They are also wholesaling them to American sellers now too adding to the counterfeit listings present...

So who gets hurt in the end? Of course, the legitimate, honest small retailer like you and me. The item you were selling for say $35 and bought for $15 wholesale is now being sold for $9.99 with free shipping by the Chinese criminals.. And ebay is obviously in cahoots with them.

WHO could possibly compete when they are selling stuff for less than you are buying it wholesale?! Someone needs to put a stop to this MADNESS and I sure hope out government steps in as its just another area where we need AMERICA FIRST!

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: rickyrocket This user has validated their user name.

Wed Feb 8 00:33:53 2017

I've had a similar problem when selling old telegrams. eBay will NOT let me use the company name Western Union in my description...those listings are denied. It's because eBay does not want a seller stating somewhere that they will accept payment by Western Union! So it really impedes the ability to sell old collectible telegrams (of which I have hundreds). So I basically have to say "telegram issued by the famous issuing agency...see image". eBay can be so unnecessarily restrictive...

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: MartinFrank This user has validated their user name.

Wed Feb 8 00:44:12 2017

The fact of the matter is that if you violate someones intellectual property, then you are violating their intellectual property rights.

I had a case where a company alleged I was selling counterfeit merchandise when indeed I was not.  I contacted the company's lawyer and showed proof of "the facts" and threatened them with a lawsuit and gave them 72 hours to correct their mistake and rescind the VERO complaint with eBay.  They complied.  

What I can say is that if you use the term Velcro and it is not a true Velcro product, simply reword it as suggested by eBay and relist it.  

You must keep yourself aware of Copyrights and Patents and it is your responsibility to make sure you do not violate someones intellectual property.

eBay is simply following the "rules" where claims of intellectual property are concerned and your claim of it having "Velcro" straps is pretty much mute if they are not indeed Velcro brand straps, which most likely they are not.

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: handmedownheaven This user has validated their user name.
Web Site

Wed Feb 8 00:46:04 2017

But you can't get them to remove counterfeit items?

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: imbloated This user has validated their user name.

Wed Feb 8 00:56:15 2017

http://www.searchtempest.com
Every U. S. Seller needs to absndon ebay and use cl and refer people to use  search Tempest so they can find  listings nationally.  We just need to stop using eBay.  

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: comet This user has validated their user name.

Wed Feb 8 01:01:25 2017

Not  sure  if  this is  still true  or  not  but  for  quite  a  while  you  could NOT  list  recordings  or  books  etc  with the world "CASH"  in  the title  or  description.  Say--a  Johnny Cash  album--nope!  This  was  due  to  ebays  paranoia over  any   seller who might possibly  MENTION  that  they accept CASH  payments--which  is  oddly  ALLOWED  but  you cant  SAY  this.  IF  you  sell something that is  going  to be  picked  up--you  can't  say  CASH ONLY.   You also  could  not  use  the word AMAZON  even  if  you  were  selling  say  a --Map  of  the Amazon;  you  could not use BONANZA  to  sell items  relating  to  the TV  show--both of  these are  of  course RIVALS  to  ebay's  stranglehold.

I  have had  antique listings  taken down  because  --well;  they  never  really TELL  you  why; Items  in  the COLOR  "ivory"  even if  these  are  fabric and  NOT  from  any  large  mammal;   I  have  had  Native  Items  taken down  because  somehow  I  was  suppossed to KNOW  which  weaver  made  that  100 year  old  Hopi  basket.  I  have  also  had  actual  LABELED  BRAND NAME  items  removed  because I SAID  and had PICTURES showing  that  they WERE BRAND  NAME  ITEMS.  PS---None of  these are NEW  items;  pre-owned.  

I  understand  of  course--they  don't  want fakes UNLESS  THEY LIST  THEM THEMSELVES..but  to  stop  US  from  listing  things  like a cassette  tape  because  they are AFRAID  that  the  seller might  get a  few  dollars  in  an envelope?  OR  sell  that  swing  set  and get  paid  on the spot?  IT's  absurd.  

Have  not  gotten  caught  in  the velcro  bot sting  tho!      

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: isaiah1212 This user has validated their user name.

Wed Feb 8 01:04:33 2017

I received the exact same message from eBay when I used the word "Velcro"...oh, excuse me, that "famous hook and loop fastener" on one of my items also. It seems stupid, so I just removed that reference since it wasn't a vital part of the listing description, and relisted. No problem. Picking your fights is imperative when dealing with robots (both electronic and human). Now, I just have to read why eBay is miffed because Tom Brady mentioned their name concerning his stolen jersey. If ANYTHING, Brady only enhanced eBay's already crappy image.

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: comet This user has validated their user name.

Wed Feb 8 01:10:42 2017

@MartinFrank---It  would  be  ever  so HELPFUL  of  companies  like Velcro  if  they were to LABEL  their  products  in  such a way as  for that product  to ALWAYS  be  able  to  be  identified  thru  out  its ENTIRE  live  as  being  from  their company.  I  understand  that  Velcro  has a lot  of  competition;  but  when  the product  is  ATTACHED  to  something that  was NEVER  identified  AS BEING  THEIR PRODUCT  IN THE FIRST  PLACE;  this makes it HARD  to  decide  IF  the item is "Real Velcro"  or  a different  product.   Shouldn't  it  be  up  to VELCRO  to  ID  their own  product?  After  all YKK   zippers  always  TELL  us  this  info;  many other  items  are  labeled--why is it MY  job  to  suss  out if  it is REAL VELCRO?

This  is  absurd  in  the extreme--I  suspect  velcro  has  nothing better  to  do  and  needs  to  justify  the  CEO's  salary  while  making  life  a  little more  miserable  for  every  one  else.    

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: rosachs This user has validated their user name.

Wed Feb 8 01:11:31 2017

I ran into this same VeRO violation well over a decade ago while selling shoes.  Some had Velcro straps, some were simple hook-n-loop.  When I asked the Velcro people how to best correct the problem, they recommended two things:

1 - capitalize ''Velcro'' as it is a proper noun.

2 - use the 'registered trademark' character after the name to indicate it's trademark status.

How to tell which was which?  I spoke to my supplier and got the info straight from them.  If they couldn't supply it, I went with generic hook-n-loop.  For those brands that used the Velcro name themselves, I did as well - with capitalization and the registered trademark character.

In all the years since, I've never had a problem with the Velcro people - and for a while I was listing 1000+ prs of shoes a month, many with Velcro or hook-n-loop fasteners (my supplier specialized in 'comfort' shoes).

Velcro is a company's trademarked property, and as such they will ask you to respect their property rights.  You can use the name... just use it right and there's no problem.

I would suspect the same goes for most registered trademarks (look for those little 'R in a circle' marks on the package) and even regular trademarks.  My listing/inventory/sales tool (SixBit) has an easy-to-use pop-up for all those 'special' characters, and I know there's a way to enter them from the keyboard (but I prefer the popup!).

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: toyspast This user has validated their user name.

Wed Feb 8 01:14:57 2017

Just had the same thing happen. I was pretty livid. I literally have used the word ''velcro'' in my titles occasionally for the past 20+ years without a problem. I ended up contacting the Velcro company and told them they really should pick their battles when they complain to eBay about a seller that uses their product name as a secondary descriptor of a 20-year old stuffed animal. Its one thing to use the word velcro when you're trying to sell a generic fastener product. That would be wrong, but just trying to mention that a stuffed animal has velcro on the paws is stupid. I also said what is the problem in keeping your brand name out there. Of course, they never responded. I found the company to be extremely petty and vowed never to buy any of their products myself.

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: LindaC This user has validated their user name.

Wed Feb 8 04:37:13 2017

I had exactly the same Violation message on one of my items. I had to go in and amend over 100 listings and change 'that word' for something else...Could have been worse, I could of had a violation message on every single one of them!...I'm hoping that 'hook and loop' or 'riptape' is ok now...

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: pace306 This user has validated their user name.

Wed Feb 8 08:32:59 2017

Velcro should be responsible to police their Trademarks and Copyrights. EVERY inch of that material should have identifying markers so that people know its real. Failing to do so invalidates ones complaints on trademark violations (its established case law).

As well, bullying small sellers who cant possibly have any knowledge of whats real or not - while excersizing their Fair Use Rights is plain wrong, and borders on harassment.

eBay knows all of this - its a company of lawyers not ecommerce experts but looks the other way cause the money is too good.

Shame on eBay for letting Velcro and others abuse their sellers. Problem is that eBay itself abuses its sellers so why not let OTHER companies do so for some quick $$$$$$$$.

eBay Ends Listing over the Mention of a Velcro Fas   eBay Ends Listing over the Mention of a Velcro Fas

by: unknown This user has validated their user name.

Wed Feb 8 08:54:44 2017

@pace306 - what established case law.

I'm on velcro's side a thousand million percent. Just cause something 'looks like' a brand name does not make it a brand name and blaming the brand name for a seller error is silly.

If I found what looked like a Chanel suit at a thrift, me calling it chanel doesn't make it chanel. If I listed it on ebay as a chanel suit, you don't think chanel would be within their rights to get it pulled?  Absolutely.

And velcro actually does know who they sell their product to. If you claimed it was on a pair of keds shoes and velcro knows they've never sold to keds before, they know it's not velcro.

OP is responsible for the content of her listings and she is expected to know what it is she is listing. If she was listing an item that she did not know was velcro or hook/loop or some other silly name, you put in a generic word that does not violate anyone's trademark.

Velcro does not need to stamp 'velcro R in a circle' on everything. They do need to have it on things they SELL - which they did to the original manufacturer - but they did not sell to OP. It was prolly on the original hangtags on the item.

The OP claimed it was an authentic velcro closure when she really did not know.

SSDD AFA chanel.

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