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Ina Steiner EcommerceBytes Blog
News and insight focusing on ecommerce.
by Ina Steiner, Editor of EcommerceBytes.com
Thu Sept 20 2012 13:41:00

eBay Denies Traffic Problem, Blames Omniture Traffic Reports

 By: Ina Steiner
Sponsored Link
Two days after I wrote about a problem with eBay's reports that showed a sharp decline in some sellers' Store traffic, eBay acknowledged the problem on its systems board. I had to do a double take when I read it, as eBay used the exact title of my blog post, "eBay Sellers Stores Reports Show Traffic Drop."

EcommerceBytes Blog September 18: eBay Sellers Stores Reports Show Traffic Drop

eBay Announcement Board post September 20: eBay Sellers Stores Reports Show Traffic Drop

eBay spokesperson Ryan Moore responded today to my initial inquiry from Monday. "We have identified a technical issue with Omniture reports and are working to resolve it," he wrote in an email.

In an announcement on its Systems Announcement Board today, eBay said it was aware of a reporting issue impacting metrics on the Omniture site. "While we are working diligently to correct this reporting issue, please be assured that actual traffic to eBay Stores has NOT been impacted."

The announcement continued, "We are doing everything possible to restore this data as quickly as possible, and we apologize for any confusion this has created. We will update this post with additional information and an ETA on the permanent fix as it becomes available."

I've asked Ryan for more information, including which data sellers should discount when reviewing their traffic reports. I've also left messages for Omniture PR to find out more about their glitch. I'll update this post if more information is forthcoming.

BTW, we often hear about problems with eBay's traffic reports - just last month, for example, sellers noticed another strange issue with the reports.
Comments (36) | Leave Comment | Permalink
Readers Comments

Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: thediamondguy This user has validated their user name.
       
Thu Sep 20 13:49:15 2012
To funny, you dont need Omniture to know that eBay traffic has slowed down. Just look at sales history and it will tell the truth on its own.  
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
This user has validated their user name. by: Ed Gadfly
       
Thu Sep 20 14:12:49 2012
eBa'al forgot to let your own clicks to the page, count.

They also gave Griff a new mouse and reminded him that salaried employees don't get overtime.
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
This user has validated their user name. by: Ric
       
Thu Sep 20 14:56:44 2012
Someone at eBay remembered there is an announcement board for technical issues???

I guess we should not really be shocked, as eBay is using the board to deny the sky is falling by blaming Omniture data instead of admitting that traffic and sales are down sharply.

eBay's efforts to deny a traffic issue are designed solely to reassure Wall Street.

The disinformation campaign aimed at Wall Street continues while eBay executives prepare their next round of gifted share sell offs to harvest millions in personal wealth.

eBay can make all the self serving public announcements they want, but sellers who are experiencing a sharp decline in sales have all the evidence they need that eBay is not being truthful.
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
This user has validated their user name. by: Philip Cohen
       Web Site
Thu Sep 20 16:29:36 2012
“… please be assured that actual traffic to eBay Stores has NOT been impacted.”

And, even if you could believe that traffic is not down, what traffic they have got is being deliberately funneled into a hole somewhere, maybe to their diamond sellers, in a desperate attempt to keep them on board. Good luck turkeys …

And, anyway, how can you tell when an eBay/PayPal spokesperson is lying? Their lips are moving ...

“We have identified a technical issue with Omniture reports and are working to resolve it, …”

Hmmm, so whose glitch is it this time? eBay’s or Omniture’s? Why is my money on eBay?

They really are masters of making statements without actually giving any details; probably took a week of hard slog in the eBay executive turkey suite to put together this one …

eBay / PayPal / Donahoe: Dead Men Walking
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: rqtball This user has validated their user name.
       
Thu Sep 20 16:50:42 2012
Looking at my traffic report, the omniture problems started in July when my traffic dropped from 16,000 views to 4000 views, Its end of September.....

3 months and they just find out there is a problem?????
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: lemonsandlemonade This user has validated their user name.
       
Thu Sep 20 18:33:06 2012
Last September 2011 my Omniture Page Views were 30,000.  This year they are forecasting 5,500 for September.
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: mjr55 This user has validated their user name.
       
Thu Sep 20 22:41:22 2012
Just being honest.....we have noticed the same thing since the last 3 days of August....page views went from about 1,000-1,400 per day to about 300-500 since.

Our sales have not dropped, at all. We sell in the auto category with a million competitors. If our views dropped 75%, our sales would reflect this. We've had page views in the past that were the same as now (when we had fewer listings and the page views were correct), and our sales were a fraction of now.

This is one of the few times I think Ebay is being truthful. I think it's an Omniture issue.
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: AgendaSwallowsAll This user has validated their user name.
       
Thu Sep 20 23:18:35 2012
@mjr55

Call Donahoe, tell him you've given it your best effort but failed and beg of his mercy. If refused you may want to mention you'd possibly have gotten further had he not handed you a script that began with the words ''Just being honest'' as it was a tip off as to where they came from.

If bold enough during this conversation you may want to advise your boss that his ''Just being honest'' only works on Wall Street although that's not to be the case much longer.

Best of luck to you
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
This user has validated their user name. by: WOODJUNGLE! ON EBAY
       
Fri Sep 21 01:15:18 2012
Omniture reports did break as of September 1 for me.  The last few days they are hardly registering. Actual traffic for me is definitely down regardless as sales have been slow this month, but nowhere near what the traffic reports are showing.
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: mjr55 This user has validated their user name.
       
Fri Sep 21 01:37:46 2012
@AgendaSwallowsAll

You sound like an absolute moron when you say something like that. Nothing more annoying than to see some people who comment on this site with the same BS over and over and over. You just make generalizations and accusations with no facts to back anything up. It's a shame some of you with your conspiracy theories basically spam this site with your stupid comments about the same thing regardless of what the topic is about.

Like this blog post....sales down since the end of August some have noticed....then you get the trolls who chime in about how sales have been bad for years, etc. blah blah....citing stuff that has zero to do with this issue at hand.

Bottom line....Omniture results are off. End of story. Go to bed....
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: ebayisscrewed This user has validated their user name.
       
Fri Sep 21 02:49:06 2012
There is no problem with Omniture.  This what eBay states everytime they start F-ing with things and reset Best Match.  They have reset Best Match no less than 3 times in the past month.  They keep chanding item specifics, autcion vs. fixed price ratio's, and and God knows what else.  They just can not leave well enough alone and actually fix the mess they create.  A bunch of friggin' idiots!

Nothing is working.  Sales suck.  Traffic sucks.  ebay Sucks!  
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: AgendaSwallowsAll This user has validated their user name.
       
Fri Sep 21 03:22:40 2012
@mjr55

I can only do my best to assure you pal, I'm no moron nor am I close to the definition and while we're on the subject of definition, you need to check ''Troll'' as it would apply more directly to your stance-statements-activity in this instance, not mine or those of anyone similar of thought.

Now go answer a couple of CS calls or whatever it is your normal duties may be but if by chance you're not a Troll by its true definition you'd best understand this. If Ebay hasn't jacked you yet the day will come so prepare yourself, omniture or no omniture.
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: mjr55 This user has validated their user name.
       
Fri Sep 21 06:00:54 2012
@Agenda....

Too busy filling orders....been around on here for 10 years. Get a grip.....go vote for a politician or something.
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
This user has validated their user name. by: eBankrupted
       
Fri Sep 21 06:17:10 2012
This denial is probably simply tap-dancing until the new 'no class action lawsuits' user agreement is in effect? After that date, there should be no concern at all that the innovative disruptions are destroying the livelihoods of millions of established sellers.

How many sellers are now facing foreclosure just so JD could attempt to impress wall street?

Liars can figure, but years of independent $ales figures, and the sudden rapid drop off of sales don't lie. We're sick of the lies.
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
This user has validated their user name. by: Rexford
       
Fri Sep 21 08:59:51 2012
Ric says:  "eBay's efforts to deny a traffic issue are designed solely to reassure Wall Street."

Exactly Ric, and also for those advertisers who are paying to park their ads on our real estate.  If marketplaces is suffering, pimp it out.  
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: pace306 This user has validated their user name.
       
Fri Sep 21 09:27:40 2012
“We have identified a technical issue with Omniture reports and are working to resolve it, …”

HAHAHAHHA - in Ebay speak that means - Omniture better get its reporting out there the way we tell them or no more access to our server data!  They must think we are stupid!

The specific sales I get, the places and countries they come from, the ''bunches'' that they arrive in - all smell of manipulation.

Ric said ''eBay's efforts to deny a traffic issue are designed solely to reassure Wall Street.''
and hes (as usual) correct.

TWICE refuses to take ebay seriously and wont even quote their weekly stock performance as they do for Buy and Amazon. Ebay is doingits utmost to be taken SERIOUSLY ..but its not working.
''we do BILLIONS in mobile sales'' ...thats what they think Wall Street wants to hear. When I go to Macys to buy pants that are on sale, I dont whip out my iphone and look up eBay on it to see if I can save $5 on the jeans im trying on .... (and I buy and sell alot of stuff online!).

eBankrupted too is correct - the update in the TOS was timmed for a reason. I dont know why - but his/her logic is spot on. You only update when needed and the truth of eBays Best Match senario, where 10000's of users can band together to get refunds since THIER listings werent getting seen is awfull strong!

Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: lemonsandlemonade This user has validated their user name.
       
Fri Sep 21 11:41:36 2012
How can the Omniture numbers be wrong when the sales reflect exactly what the Omniture stats show.  

The page views for September went from 30,000 last year to a forecast of 5,500 this September.  

That is exactly where my sales are. If there are no page views, there cannot be any sales.
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
This user has validated their user name. by: Ric
       
Fri Sep 21 12:25:23 2012
Sorry eBay, sellers are not as mentally incompetent as Wall Street Analysts.....

eBay can not convince me that when Omniture traffic reports are normal and sales are good that everything is working as it should.

Suddenly, Omniture traffic reports show traffic has fallen off a cliff and sales have nosedived and eBay wants to try and convince everyone that there is a data problem feeding Omniture?


That bull ship story may be good enough to fool Wall Street analysts, but the story eBay is offering about a technical problem does not match the facts sellers have right in front of their faces.


Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: nsc This user has validated their user name.
       
Fri Sep 21 13:20:22 2012
@mjr55, @AgendaSwallowsAll, @Ric,

When comparing notes about traffic/sales, I think we should all remember that eBay tinkers with and manipulates individual categories just as much as the market overall. With every change there are bound to be some winners and losers.

Therefore, winners should not be automatically dismissed as shills; but their results don't speak to other people's.

It would be helpful if everybody mentioned what category they were selling in when talking about their traffic and sales.
Perminate Link for eBay Denies Traffic Problem, Blames Omniture Traffic Reports   eBay Denies Traffic Problem, Blames Omniture Traffic Reports
by: HarmonyGroveAntiques This user has validated their user name.
       Web Site
Fri Sep 21 13:23:14 2012
BS indeed! Our views and sales have also taken a nosedive like almost everyone here is reporting.

Our at a glance Ebay sales show $905 for the last 7 days, $970.00 for the last 30 days, $7,628.61 for the past 90 days and $8,378.46 for the past 120 days. Omniture error my Azz!

I just think of the scene in "The Wizard of Oz" where we are supposed to ignore the man pulling the levers behind the scenes. Everything is just fine - NOT!

Thankfully, our diversification away from the S.S. Titanic-Bay has been paying off. Had yet another Etsy sale yesterday!  
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