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Tue May 30 2017 22:12:18

Sellers Hurt By Amazon's Latest Crackdown

By: Ina Steiner

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Amazon is cracking down in the Music category to the dismay of third-party sellers. "Amazon just blocked me from selling CDs just like they did DVDs a year and half ago," a reader told us today. "Yesterday I read about a guy that has sold over a million dollars of CDs and now he is being blocked even though he provided all the info they asked for months ago."

Another reader told us his wife sells used CDs on Amazon and received a performance notification today. "The problems are 1) it is very vague and says certain products in the music category - does that mean ALL CDs or certain CDs only? and 2) as I buy used, I don't have a supplier (and don't offer new products for sale). Any idea what this means?"

The Amazon boards are lit up with sellers who received the same email, some of whom have already lost their ability to list some or all CDs. One is a single mother selling on Amazon to help put herself through nursing school. She said she had built up a solid business over the past 3 years and was frustrated, upset, and disappointed that Amazon is restricting her ability to sell CDs.

"It took me all this time, working very hard to make sure I was following all of Amazon's strict procedures and rules, to build up a somewhat rewarding little business and now it appears that for totally unexplained reasons Amazon is intent on tearing it into shreds. Not sure where to go from here or how to proceed but would certainly like to know the logic behind what is being done and the way it is being done."

For many years, eBay sellers dealt with constant changes, while Amazon was a stable, predictable platform. There might have been lots of things you couldn't sell there, but you knew where you stood going in.

Now it has become clear that having a successful business on Amazon no longer offers stability and security. A successful merchant account on Amazon is no guarantee that the marketplace won't pull the rug out from under you.

Here's the letter Amazon has been sending to sellers in the Music category:

Hello,
Please read this email carefully. The listing information described below may affect your ability to sell certain products on Amazon.com.

As part of our ongoing efforts to provide a great customer experience, we are implementing additional selling qualifications for certain popular products in the Music category.

In order to apply to sell these types of products, please reply to this email within 30 days with the following:

- Copies of at least 3 invoices or receipts from your primary supplier(s) issued in the last 180 days for your most popular products (covering at least 20 units).

- Contact information for your supplier, including name, phone number, address, and website.

You can send .pdf, .jpg, .png, or .gif files. These documents must be authentic and unaltered. You may remove pricing information, but the rest of the document must be visible.

If we do not hear from you within 30 days, or we are unable to confirm the information you provide, we will remove your listings for certain popular products in the Music category.

To learn more about our policies, search for these topics in Seller Central Help:

- Prohibited Seller Activities and Actions

- Product Detail Page Rules

- Condition Guidelines

Sincerely,
Seller Performance Team
Amazon.com




Comments (11) | Permalink

Readers Comments

Sellers Hurt By Amazon's Latest Crackdown   Sellers Hurt By Amazon's Latest Crackdown

by: Snapped This user has validated their user name.

Wed May 31 06:14:53 2017

"Contact information for your supplier, including name, phone number, address, and website."

If I wanted to compete with a sucessful seller in their category of choice, particularly with "popular" items, this is a good place to start.  

Sellers Hurt By Amazon's Latest Crackdown   Sellers Hurt By Amazon's Latest Crackdown

This user has validated their user name. by: RKTOYS

Wed May 31 09:37:38 2017

They mustn't be getting the volume that they feel entitled to with their rental service so now they're squeezing out physical media.  Amazon is a pretty awful place to sell as many sellers are finally starting to figure out.  Not a surprising move from the platform that locks many sellers out of toys from November to January.

Sellers Hurt By Amazon's Latest Crackdown   Sellers Hurt By Amazon's Latest Crackdown

This user has validated their user name. by: laurengrace

Wed May 31 09:44:13 2017

This is true. Amazon gets  list of your suppliers then buys them for themselves, cutting you out completely. This is the way the unscrupulous Amazon does business. I thought eBay was bad but they can't hold a candle to Amazon.

Sellers Hurt By Amazon's Latest Crackdown   Sellers Hurt By Amazon's Latest Crackdown

by: ignatz This user has validated their user name.

Wed May 31 10:22:24 2017

Previous posters are absolutely correct. Amazon has **always** been a worse place to sell than eBay.  Amazon is RUTHLESS when it comes to arbitrary enforcement of obscure, poorly-documented rules, and the creation of new rules that pop up overnight like mushrooms. (In fact, Amazon is the epitome of a company that treats its associates like mushrooms.)

So what does this mean for the seller that still has CDs listed, but hasn't received a notice?  Should we cancel our listings? Keep selling?  Who knows?  

Sellers Hurt By Amazon's Latest Crackdown   Sellers Hurt By Amazon's Latest Crackdown

by: mcposty This user has validated their user name.

Wed May 31 10:34:47 2017

Remember when years and years ago when amazon said only toys r us could sell new xbox? Amazon has always been a corporate slave.

Amazon is horrible to its sellers

Sellers Hurt By Amazon's Latest Crackdown   Sellers Hurt By Amazon's Latest Crackdown

by: This a joke, right? This user has validated their user name.

Wed May 31 12:58:24 2017

I was suspended from amazon last Thursday night for selling restricted products. I have a contact at amazon and I contacted hime. Was finally re-instated last night. If I had not had the contact I doubt I would have been re-instated. I don't know where they get the people that does these things because they must be from another planet. They run you around in circles without really telling you anything

Sellers Hurt By Amazon's Latest Crackdown   Sellers Hurt By Amazon's Latest Crackdown

by: phantom This user has validated their user name.

Wed May 31 23:26:23 2017

Sound like Amazon want to exclusively sell those products and is to lazy to do there own soucing.

Sellers Hurt By Amazon's Latest Crackdown   Sellers Hurt By Amazon's Latest Crackdown

This user has validated their user name. by: FEEbay

Thu Jun 1 10:06:20 2017

We were suspended from Amazon in 2014, and have NEVER looked back----Good Riddance

Sellers Hurt By Amazon's Latest Crackdown   Sellers Hurt By Amazon's Latest Crackdown

by: counterfeitebay This user has validated their user name.

Thu Jun 1 12:23:31 2017

the smartest thing you can do today if you sell on these marketplaces is start your website and start blogging with passion about products your pasiontate about. Selling on amazon is no different than having a job. They treat you like a boss would and they can fire you anytime for no reason at all. there a joke.

Sellers Hurt By Amazon's Latest Crackdown   Sellers Hurt By Amazon's Latest Crackdown

by: dander This user has validated their user name.

Sun Jun 4 15:21:28 2017

If you look at amazon rules you can't sell used in most categories, and must be an authorized reseller. This last tidbit bites many sellers in the ass. They will ask you for original invoices. As for Amazon using this information to go to your vendor and cut you out, well maybe, but don't you think your vendor might have already approached Amazon?  

Sellers Hurt By Amazon's Latest Crackdown   Sellers Hurt By Amazon's Latest Crackdown

by: mindelec This user has validated their user name.

Sun Jun 4 17:38:36 2017

It''s not just CDS, they also made the same requirements on vinyl records.  I think they are trying to kill the sale of used items on their site.



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