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Tue Mar 14 2017 15:46:46

Etsy Shows Off Its Newest Ads

By: Ina Steiner

Sponsored Link

Etsy is showing off its newest ads that are part of its ongoing "Difference Makes Us" campaign.

"Last year, we invited you to recreate a favorite scene from the campaign videos using products from your own shops - and our community did not disappoint. After narrowing down over 1,000 submissions that came in from all over the world, we are proud and excited to share the latest videos for Difference Makes Us."

Etsy asked members to spread the word on social media with the hashtags #DifferenceMakesUs and #EtsySuccess.

Here's the announcement, and you can watch the videos here.

Be sure to let us know what you think of the ads.

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Readers Comments

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

by: HappyOne This user has validated their user name.

Tue Mar 14 23:15:51 2017

From the lack of posts on this and the last Etsy article there does not seem to be much interest in news about Etsy.

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

by: mcposty This user has validated their user name.

Wed Mar 15 00:27:07 2017

I'm not hashtagoing anything unless they pay me

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

by: Sierra This user has validated their user name.

Wed Mar 15 00:42:07 2017

Instead of actually promoting their site, Etsy buys silly advertising which leaves the viewer wondering wtf.  

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

by: Eagle This user has validated their user name.

Wed Mar 15 04:49:19 2017

Pretty stupid! WTF with the two in bed with lighted ball heads?

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

by: Flying Childers This user has validated their user name.

Wed Mar 15 08:16:40 2017

All the Etsy people are over at Seeking Alpha. Here's a link to the latest article:

http://seekingalpha.com/article/4052072-etsy-reasons-c
autious?ifp=0&v=1489405500

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

by: Flying Childers This user has validated their user name.

Wed Mar 15 08:27:12 2017

I hope that the Etsy investors who lost their shirts betting on Chad & Co. are  seeing where their money is going with these lame "advertisements."

According to Etsy's last quarter report, most of their revenue, that is many millions of dollars, was allegedly going for video ads like these.  Ads that most 8th grade students could do a better job of producing.
Not only that, but they are being shown in a continuous loop to people who are ALREADY on Etsy!  Why aren't they doing actual ads on cable tv, radio, bill boards in NYC, anywhere??  Probably 98% or people don't know who or what Etsy is.  It's not like Ebay which is a household word.
Something is rotten in Brooklyn.

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

by: Sierra This user has validated their user name.

Wed Mar 15 10:21:55 2017

Flying, I don't know if you are an Etsy seller or if you are familiar with the canned ''policies'' which Etsy introduced about a year ago. They also appear to have been written by a middle school student ... or maybe someone hired on Fiverr!

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

by: kie This user has validated their user name.

Wed Mar 15 13:01:31 2017

Looks like fish stew to me! (if you've seen the film 'The Big Short' you get that). Etsy is repackaging the same ineffective ad campaign - this, among other reasons, is why the majority of top sellers I know are flocking to other platforms to sell. Between the lack of site recognition by the general public and cannibalization of the seller base... nah... nice try though.

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

by: Sierra This user has validated their user name.

Wed Mar 15 13:50:59 2017

As a long-time Etsy seller, I can assure you that Etsy has definitely gained name recognition over the last few years. I've sold there for more than 10 years and, starting about 5 years ago, I realized that I no longer had to explain ''what an Etsy is'' to EVERYONE that I mentioned the site to.

If Etsy would have invested in advertising early on or if they'd do some REAL advertising now (vs. preaching to the choir), it's quite likely they could get even more name recognition. But, unfortunately, I don't have any reason to believe that this is in Etsy's plans. Sigh.

As for having my own site, I've been there and done that. My site went live in May 1997 and stayed up for about 12 years. Despite having very good SEO, and very little competition (especially in the early days!), my site never took off. I'm not going to say that I'll never have my own site again, but it's not in the cards at this time.  

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

by: Noneya This user has validated their user name.

Wed Mar 15 17:59:42 2017

Derp! Hi boys and girls we're Etsy! *jazz hands* oh wait you know that because you're already here! Boy oh boy our weird ineffective ad campaigns sure are edgy! It's so edgy, it makes no sense! Like a paper mustache on a Popsicle stick we're dated, unoriginal, and completely useless! Much like Etsy itself! God we're cool. Narf!  

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

This user has validated their user name. by: The End

Wed Mar 15 21:57:29 2017

ETSY ! STOP WASTING OUR PRECIOUS TIME !
Do you (Etsy) have any idea how much energy, time and attention it requires to INVENT new and interesting products that will gain value over the next 50 - 100 years ?
If you're laughing, GET OUT of Etsy!

Etsy Shows Off Its Newest Ads   Etsy Shows Off Its Newest Ads

by: Flying Childers This user has validated their user name.

Thu Mar 16 16:20:22 2017

Sierra- thanks for your comments, always spot on whether about Etsy or Ebay.

Many of my Etsy friends have sworn off the site, even a few who were pretty successful with over a thousand sales.  However, they soon discovered that no matter how great their website was, whether it was Shopify or Wix or some of the others, they simply could not generate the traffic they got from Etsy.  All of them have since re-dedicated themselves to their Etsy shops and are doing whatever they can to overcome all the obstacles that are placed in our path.  Etsy search has been broken for years.  It's a wonder anyone can find anything to buy.



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