|Wed May 19 2010 10:18:38|
Sellers - What Is Your Experience with eBay Turnaround
By: Ina Steiner
Just a few years ago, Wall Street analysts told eBay it needed to make major improvements to the marketplaces business. eBay has rolled out new radical changes over the past 2 years, and this week we found out what analysts think about eBay's turnaround, in Monday's blog post and in today's Newsflash newsletter. |
Yesterday I asked Deutsche Bank's Jeetil Patel what he was seeing with the latest Spring changes at eBay, rolled out at the end of March. He said he has spoken to large sellers, small sellers, auctions, fixed price and platform companies. "It's been pretty consistent that it appears that everyone seems to be feeling the pressure, feeling the impact of these changes on a negative basis."
- April was tough - are you doing better in May? What percentage of your revenue comes from each channel, and what about the profitability of each?
- What channel is growing the fastest? Slowest?
- Are any slowdowns in your business marketplace-driven or economy-driven?
- Is the eBay issue a traffic/buyer issue, interface issue, eBay perception/image issue?
I've always been impressed with sellers' ability to analyze how marketplace changes affect their business. Think of this post as your chance to tell marketplaces, analysts and industry observers what you're seeing, and explain it in terms that they can relate to - sales revenue, profitability, supply and demand and competitive factors.
- Are analysts correct when they say eBay's new fee structure makes eBay a more compelling marketplace for merchants and offer higher selection for buyers? Or has supply outgrown demand?
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